Retargeting platform Criteo has been smashed in two new reports. The first was written by an ad fraud consultancy called Method Media Intelligence and the second by financial analysts Gotham City Research (GCR), which sought to validate the MMI study based on its own analysis. As a result of that

Cryptocurrencies have seen significant attention recently in the media due to their tremendous growth over the past year. The Cryptocurrency market has risen from US$10 billion at the beginning of the year, to US$160 billion today, reflecting a 1,500% increase in value and with Bitcoin growth contributing to a large

Marketers in the retail sector understand that delivering excellent and consistent customer experiences is critical. Increasingly they are utilising digital asset management strategies to do so. At an Aprimo Executive Breakfast event hosted at the ADMA Global Forum, leading marketing professionals discussed the challenges and opportunities facing modern marketers. Following