Featured Stories

Australian organisations are waking up to the value of taking a holistic approach to their resources and waste. A more sustainable approach to business looms as another disruptor and is driving conversations across c-suites and boards. In this week’s Which-50 Minicast, Athina Mallis, Which-50 journalist and editor of the Digital

At a time of huge disruption, how can businesses ensure they continue on the most sustainable footing? Which-50 interviewed Salesforce ANZ CEO Pip Marlow who said the bushfire crisis and coronavirus pandemic have forced deeper consideration of sustainability measures.  “Sustainability has never been a more important lens for viewing how

Advertising technology belonging to tech giants Google and Facebook is fuelling the global spread of COVID-19 misinformation, despite the efforts of both to stem the widespread fraudulent misconduct. And the problem again exposes the great weakness of self-regulation — the platforms themselves are among the beneficiaries of commercial malfeasance, albeit

Latest Post

While the full effect of COVID-19 on the digital advertising market is not yet known, early data indicates marketers and agencies are taking a cautious approach, actively reviewing their plans and favouring brand advertising over performance marketing.  IAB Australia ran a two-week survey of agencies and marketers to assess the

READ MORE

Australia’s largest general insurer announced its venture fund has invested in Arturo, an insurance analytics provider which uses AI, satellites and drones to assess commercial and residential property. Terms of IAG’s investment were not disclosed but was made in February by IAG Firemark Ventures as part of Arturo’s $8 million

READ MORE

Which-50 Insiders


View More