Chatbots and the conversations they facilitate are creating troves of new customer data. Leaders are already using this data to create opportunities for marketing, according to James Kraeutler, VP of the ISV and technology alliance program at Genesys. However, successfully leveraging these new marketing opportunities requires avoiding a common technology

IBM is getting out of martech. The IT giant announced on Friday that it is offloading its remaining marketing and commerce solutions to private equity firm, Centerbridge Partners L.P, in order to focus on other strategic technologies, including AI, hybrid cloud, SaaS and, in particular, supply chain. Just a few

Nobody likes Nazis. Even Nazis aren’t super keen to be associated with them, which is why euphemisms like “ethno-nationalist” and “right-wing extremist” start trending whenever some white supremacist mouth-breather breaks into the news cycle. Increasingly, however, white supremacist mouth-breathers are the news cycle. From genuine monsters, live-streaming mass atrocities in