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digital transformation

Culture,  an often intangible and nebulous construct, is nevertheless the reason why digital transformation projects sink or swim. That’s the view expressed by industry leaders to Which-50 this week in a series of media events and roundtables in Sydney, and interviews with CEOs in the US and Singapore. “Culture is

data, analytics, engineering, STEM

It is a challenging time to be a marketer. Consumers demand more personalised experiences than ever, and for marketers it feels like the customer’s expectations just keep on rising. In such a complex business environment a sophisticated approach to data is the key to success. Download: The Data Driven CMO

Australian packaging manufacturer Visy is making big investments in technology to automate its factories, and maintains it will end up employing more people, thanks to its natural growth.  The privately-owned paper, package and recycling company is riding a wave of technological change that’s reshaping the manufacturing and logistics industries.   

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data, funnel, information

Australian businesses are sold on the idea of big data but many are still struggling with the privacy implications and the ethical use of data. That’s the key takeaway from the 2018 Telsyte Big Data and Analytics Study 2018. The study found 80 per cent of organisations in Australia with

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Out-of-home advertising company JCDecaux has announced a partnership with Seedooh, an independent technology platform providing complete and standardised reporting in the out-of-home industry, to deliver advertisers with campaign reporting and greater transparency. Under the agreement, Seedooh’s reporting and verification platform will be integrated into JCDecaux’s system to create an independent

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