Fathom Analytics

(4.7/5)

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Info Table

Tier

Discount, Free Trial, Paid Plan, Tiered Pricing, Usage-Based Pricing

Affiliate Program

Yes [view all]

White Label

Yes [view all]

API

Yes [view all]

Pricing From

$15

Support

Yes

support@usefathom.com

Social Media Platforms

Description

Fathom Analytics is a privacy-first web analytics tool offering simple, cookieless tracking compliant with GDPR, CCPA, and PECR. It delivers real-time metrics like unique visitors, pageviews, bounce rates, and event conversions via an intuitive dashboard, with bot filtering, unlimited data retention, and easy Google Analytics import. Perfect for privacy-conscious sites seeking lightweight, accurate insights without complexity.

Founded in	2018
Location	🇨🇦 Canada
Founders	Jack Ellis

Features

Plans

No free plan available for this product.

100k Pageviews

$15 / $150/year

◈Up to 100k pageviews/month, unlimited sites, real-time dashboard, GA4 import, custom domains

200k Pageviews

$25 / $250/year

◈Up to 200k pageviews/month, all 100k features plus advanced filtering

500k Pageviews

$50 / $500/year

◈Up to 500k pageviews/month, all prior features, priority support

1M Pageviews

$79 / $790/year

◈Up to 1M pageviews/month, team sharing, Slack/Teams integrations

10M+ Pageviews

Custom

◈Enterprise scaling, dedicated support, all features

Refund Policy

Fathom Analytics offers no refunds on paid subscriptions, except where required by law. Cancellations end service at billing cycle's close without prorated credits.

Ratings

g2(4.6/5)

View

Ai Opinion

✦

AI Rating(4.8/5)

Users love Fathom Analytics for its lightweight, privacy-focused design that boosts website speed without intrusive tracking, simple intuitive dashboard, and easy Google Analytics import. They praise its accurate insights, ethical approach, and reliable performance as a superior GA alternative. Some dislike the lack of advanced customization, detailed reports, and filtering options.

Expert Opinion

✎

Expert Rating(0/5)

I recently tested Fathom Analytics (https://usefathom.com/), a privacy-focused web analytics tool. Here is my detailed review based on practical usage and research: Fathom Analytics shines with its simple, cookieless tracking that respects GDPR and CCPA rules. Setup was quick: paste a script tag on my site, and real-time stats like unique visitors, pageviews, and bounce rates appeared in a clean dashboard. No data sampling or overwhelming menus like Google Analytics. The privacy-first design filters bots automatically and offers unlimited data history. During tests, I loved the event tracking and GA import tool; insights loaded fast without cookies nagging users. It works great via web browser, with API access for custom pulls. Pricing starts at $15/month (tiered by pageviews), with a free trial but no freemium tier. No desktop or mobile apps, and no refunds except where legally required. Support is email-based and responsive. Minor gripe: lacks offline mode. Overall, Fathom is perfect for small sites craving lightweight, ethical analytics.