Platform businesses are leading in the uptake of subscription business models allowing these companies to fuel growth by more accurate forecasting and by providing better services to their customers.

Hipages, its name stemming from Home Improvement Pages, is an Australian platform business that connects tradespeople with consumers. The company claims that it is the number one service provider in the Australian home improvement market.

In today’s minicast we hear from Roby Sharon-Zipser, CEO and Co-Founder of Hipages about the lessons that traditional businesses can learn from platforms.

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