US-based scooter sharing company Frog is set to debut in Australia but the company hasn’t selected which city it will launch in first, as it’s currently in talks with various leaders to choose which location is best suited for the company.
These discussions are to reduce “bully market entrant mentally”, according to the company. Frog claims it’s the first global company to bring a commercial-grade shared micro-mobility solution to the market.
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Frog provides custom designed scooters which it said meet today’s high demand rideshare use.
In Australia, the scooter ridesharing market is relatively small with Lime offering both rideshare bike and scooters. Bolt (formerly Taxify) is also planning to launch its own scooter service last year but has yet to do so.
Frog said it is committed to working closely with councils to ensure the company supports, enhances and compliments each city’s efforts to provide more sustainable modes of transport while keeping cities and streets clean.
Based in Sydney, Matt Hankin will be the new territory manger for Australia. He will meet with key municipalities to learn about their transportation gaps, their needs and present options for how Frog can be a partner for them.
Hankin said, “Frog has a global vision to reframe the way we as a society approach ‘point A to point B transport’ in our cities while reducing carbon emissions to leave a clean footprint and virtually no impact on the environment.
“We look forward to partnering with cities to bring our sustainable micro-mobility transportation solution to communities across the country.”
“Forget about what you already know about short term bike and e-scooter rentals, Frog is going to be a game-changer. Think clean air, clean streets, clean city.”
The scooters, also named “Frogs” will offer the highest quality shared micro-mobility solution on the market, differentiating the experience from other shared micro-mobility rides, according to Hankin.
He said, “Australian Froggers can expect a measurable difference to what they might have tried in the past.
“Since we control the deployment and management, we will also ensure optimum service and management of our fleets.”
Frog said its plan for Australia and the rest of the world is increased connectivity for cities, the liberation of commuters and a major shift from pollutive means of transport to cleaner modes of mobility.