webinar world

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The widespread consensus that we are in the midst of a new golden age of television is predicated on the combination of sophisticated storytelling and distribution platforms that put the power in the hands of the audience. Indeed, it has given rise to a new term — ‘binge-watching’ — meaning

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Digital trends are changing the way organisations market and sell. When potential customers are more likely to begin their research online, tools such as webinars offer an engaging and cost-effective way to educate people about a product or service. They are also a great way to identify where customers are

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Webinars are an extremely powerful marketing tool, according to Alison Jack, Marketing Campaign Coordinator at Employsure. She warns that they take time and effort to organise — but the rewards are worth it. She says, “Planning is key. A lack of planning and structure can lead to ad hoc webinars