Voice

smart speaker voice

When it comes to voice, shopping is just the beginning, according to Simon Kemp, CEO and founder of marketing strategy consultancy Kepios, who says from a marketing perspective voice opens up so many more opportunities. He said, “Whether it’s driving, cooking, gardening, DIY, whatever else.” Sign up to Which-50’s Digital

Versa, the digital design and voice experience (VX) agency has officially launched today, merging the capabilities of one of Australia’s largest independent digital experience and design agencies, Deepend Melbourne with voice experience (VX) agency, Versa, under the single Versa brand. Deepend Melbourne initially launched Versa in 2017 as the first

“Alexa, tell the nurse…” Three healthcare facilities in Australia and New Zealand have deployed a new voice-controlled system to help patients notify nurses when they need assistance. The digital replacement for the call button was developed by Deloitte and is being used in Prince of Wales Hospital, an aged care

Where voice commerce currently lacks, social commerce excels, is the key takeout from Episerver’s third-annual Reimagining Commerce report released overnight. Consumers indicating they used a voice-assisted device such like Amazon Echo or Google Home to research before a purchase has risen 83 per cent year-over-year, despite prevailing security concerns, according

I generally hate blog posts and articles that suggest there is a single trick, hack or tip that can change your world. (I swear if I see one more headline promising the one habit that can turn me into Jeff Bezos or Warren Buffet, my head will explode.) But, there

The use of smart speakers for shopping is on the up and up in Australia, with more households owning smart speakers, voice retailing or vcommerce proponents argue it could become as normal as mobile shopping is today. The Versa Voice Report said three quarters of smart speaker owners are already

Salesforce has announced Einstein Voice, a new voice controlled feature for its CRM software. The voice enabled interface will allow users to conversationally update Salesforce by dictating commands to the Salesforce mobile app or a smart speaker. The voice capability is expected to be available in a pilot program around

Amazon Alexa

The adoption of voice assistants such as Alexa and Google Assistant will be a key factor behind smart home growth, with 275 million voice assistant devices used to control smart homes by 2023. This is up from an estimated 25 million in 2018, a growth of 1,000 per cent. The

Amazon Echo

FMCG brands need to rethink the fundamentals of marketing to survive in a world of voice-based shopping. That’s the view of  Vanessa Matthijssen, Deloitte Australia’s National Consumer Products Sector Lead and author of a new paper  ‘Meaningful brands – connecting with the consumer in the new world’. “Brands must shift

Investment platform AtlasTrend has launched a voice-activated personal investment assistant called Astro, challenging traditional institutions and approaches to investing money. One of the first voice-activated fintech bots in Australia, Astro is available on Google Home, Google Home Mini and Google Assistant devices, and uses verbal commands to allow transactional capabilities for