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Open Data is already spawning to new businesses and huge value according to McKinsey & Company As much as a third of the three to five trillion dollars of economic value potentially released by the Open Data movement  in the next decade will come from establishing benchmarks to identify areas

When it comes to global engagement, Facebook still rules Most people forget that Facebook was once a challenger brand, and that social networking was dominated by a company called MySpace. That dominance lasted right up until the moment Rupert Murdoch paid $US580 million for it. Then the combination of Mark

Facebook: from shot duck to mobile miracle to ‘New China’ in just one week The week started with a debate over a Princeton study which predicted Facebook’s demise within a few years. (We’ll post our take on that study later this week.) It ended with the revelation that the Social

The changing nature of the skills we need to be successful Five years ago, having “Social Media” in your title was avant-garde. This didn’t last long. As businesses struggled to build capability in this unfamiliar technology, the number of advertised Social Media jobs grew exponentially until, in 2012, the market

When it comes to global engagement, Facebook still rules Most people forget that Facebook was once a challenger brand, and that social networking was dominated by a company called MySpace. That dominance lasted right up until the moment Rupert Murdoch paid $US580 million for it. Then the combination of Mark

Startup seeks to socialise the solitary art of writing Amazon up-ended the economics of book publishing and — sadly for authors — the economics of writing also. A local startup plans to recast the creative process, from a solitary endeavour into a social one — and this time the authors

It’s the global market more than digital to which companies must adjust Getting in shape for a digital world is only partly about consumers. It’s also about producers. At both ends, a coadjuvancy of digital technology and globalising trade often goes unnoticed in the headline-grabbing achievements of the Googles and

Using digital to draw customers back into the physical realm “Does it always have to be digital?” That’s a question that comes up a lot in marketing, according to Michaela Brockstedt, President of Brandsavvy.buzz and a former VP of Marketing at Westfield in the US — where she lead the

Startup seeks to socialise the solitary art of writing Amazon up-ended the economics of book publishing and — sadly for authors — the economics of writing also. A local startup plans to recast the creative process, from a solitary endeavour into a social one — and this time the authors

It’s the global market more than digital to which companies must adjust Getting in shape for a digital world is only partly about consumers. It’s also about producers. At both ends, a coadjuvancy of digital technology and globalising trade often goes unnoticed in the headline-grabbing achievements of the Googles and