Starcom

Starcom will take over four Australian households and transform them into connected smart homes, in a research project designed to uncover how smart technology will change consumer behaviour, and the commercial opportunity for brands. On announcing The Future of Connected Living research project, Starcom CEO, Toby Barbour said, “We’re experiencing

Amazon box

Australians’ attitudes towards Amazon’s local service are improving, but a pared back Prime offering is limiting the speed of Amazon’s growth, according to new research. Visits to Amazon Prime pages spiked 324 per cent and sign-ups to a 30 free day trial surged 377 per cent on Amazon Prime Day,