Seven West Media

puzzle, job, appointment

Nicole Bence, Network Digital Sales Director at Seven West Media, has been appointed Chair of the IAB Australia Board, effective immediately. Ms Bence succeeds Matt Rowley, CEO of Pedestrian Group, who has been Chair since January 2019. She has been a member of the IAB Australia Board since 2020. As

Seven West Media today said it has struck a deal with Google for use of the publisher’s news content in the tech giant’s news service, Showcase. The announcement comes as the Australian government reportedly considers more late concessions to Google and Facebook in its world first media laws. Google launched

Seven West Media today announced it will use the Taboola platform to keep users scrolling longer and serve them ad based content. Seven’s editorial teams will also get access to Taboola’s Newsroom product, a content performance tool. Under the multi year deal Taboola will be integrated across all Seven West

 Seven West Media and LiveRamp have announced the expansion of their established four-year-long partnership, with SWM becoming the first major media organisation in Australia to implement LiveRamp’s identity linking tool, Authenticated Traffic Solution (ATS). With third-party cookies being phased out, brands and publishers are seeking new ways to identify and monetise audiences. According

Gereurd Roberts, currently CEO of Pacific Magazines, has been named the new Chief Digital Officer of Seven West Media.  The role, reporting to CEO James Warburton, will commence once SWM’s $40 million sale of Pacific Magazines to Bauer Media is finalised. In the role, Roberts will be responsible for broadcast

Starcom will take over four Australian households and transform them into connected smart homes, in a research project designed to uncover how smart technology will change consumer behaviour, and the commercial opportunity for brands. On announcing The Future of Connected Living research project, Starcom CEO, Toby Barbour said, “We’re experiencing

Advisory firm IBB Consulting, which is owned Accenture, is developing a media briefing portal which will make it easier for advertisers and their agencies to buy Australian TV inventory. The firm was hired by ThinkTV, a research and marketing group formed last year to represent its shareholders Foxtel/MCN, Network Ten,

programmatic

Seven West Media’s head of digital, Dan Stinton, has been appointed the managing director of Guardian Australia. Stinton succeeds Ian McClelland, who was recently promoted to be Guardian Media Group’s managing director of corporate development based in London, after five years leading Guardian Australia. Stinton began his career as a

Australian Open

Video and broadcast are basically the same thing and the TV industry needs to move beyond the suggestion that there is a zero sum game when it comes to audience. That’s the view of Clive Dickens, Chief Digital Officer at Seven West Media. Speaking at an industry event hosted by IAB