Salesforce

This week Salesforce named Microsoft Azure as its public cloud provider for marketing cloud. Microsoft is the fourth IaaS platform on which Salesforce wants to run its software. The Salesforce relationships with Amazon AWS and Google Cloud were dated back to 2016 and 2017 respectively. The last partnership with Alibaba Cloud was sealed

Specialist MuleSoft integration consultancy WhiteSky Labs has received an investment from Salesforce Ventures. The capital will be used to expand internationally and capitalise on the growing demand for middleware. Sign up for Which-50’s Irregular Insights newsletter Founded in Australia in 2009, WhiteSky Labs is focused on MuleSoft, which was acquired

Salesforce ANZ CEO Pip Marlow has encouraged Australian business leaders to lean in to the changes brought on by the fourth industrial revolution and urged local organisations to improve the diversity of their leaders which she says will help manage the disruption. Sign up for Which-50’s Irregular Insights newsletter Speaking

Open banking start-up Basiq has concluded its Series A funding, securing investment from Salesforce Ventures, NAB Ventures and Westpac’s Reinventure.   The fintech platform provides access and insights into financial data that it says enables organisations to take advantage of open banking via a consent-driven model that can obtain customer

Salesforce has the naming rights to what will be Sydney’s tallest building, a 53 storey $1.5 billion tower off Circular Quay. The CRM giant announced staff will begin moving into “Salesforce Tower Sydney” in “late 2022”. The move will put the $US130b software company squarely in real estate typified by

The consolidation of marketing companies into platforms is a disservice to marketers and has stifled innovation, according to the head of product of Acoustic, the newly formed marketing technology company. Acoustic was created following the sale of IBM’s marketing assets to private equity firm Centerbridge Partners in April. The company

Tryzens, the international digital commerce consultancy, has developed a bespoke new cartridge for Zip, the Australian buy now, pay later payments solution. The cross-functional cartridge, compatible with Salesforce Commerce Cloud, will make it faster and easier for Australian retailers to integrate Zip into their sites, taking advantage of the booming

Oracle has launched new enhancements to its customer data platform and announced the first customers for CX Unity, which builds on the data and marketing products the company has built and acquired over the past eight years. Both Salesforce and Adobe have announced their own CDPs this year. According to

Salesforce today announced Salesforce Sustainability Cloud, a carbon accounting product that will give businesses access to investor-grade data on sustainability initiatives and metrics. The tool will be generally available in December 2019, enabling businesses to quickly track, analyse and report reliable environmental data to help them reduce their carbon emissions.

Salesforce is buying field service software company ClickSoftware for US$1.35 billion in a cash and stock deal. The acquisition is smaller than its recent deals to buy Mulesoft for $6.5 billion and Tableau for more than $15 billion, which closed just last week. Sign up for Which-50’s Irregular Insights newsletter