Retailers

Consumers are constantly bombarded with products and deals through emails, push notifications and social media. This can be overwhelming, which is problematic for brands. A recent Magento study, Something for Something, Brand Utility: Listening To Customer Feedback, Responding With Better Experiences argued that to counteract this saturation brands should listen to customers

The holiday season is the optimal selling time for merchants — the season accounts for half of all annual sales and shopping events like Black Friday provide even more engagement opportunities. The Magento ebook, The Journey of a Gift, discusses how merchants need to consider all stages of a product’s journey to

shopping modern consumer using phone

Retailers are facing new challenges when it comes to making sure their customers are getting the best treatment possible — or risk losing them to competitors.  During a recent Adobe panel with senior retail executives, five key challenges for retailers were identified: customer-driven disruption; trust; digital maturity; data alignment; and

retailer AI data retail

Retailers have the opportunity to scale and expand the scope of their existing AI deployments however, research shows only 1 per cent of retailers have achieved this. A recent Capgemini study, Retail superstars: How unleashing AI across functions offers a multi-billion dollar opportunity calculated AI represents a US$300 billion opportunity

growth innovation

A number of brands are missing out on driving growth via new commerce platforms as their marketing and sales teams are not structured to leverage opportunities, according to new Zenith research. The research, Five Commerce Imperatives for Marketers, said marketing teams need to reach the right customer at the right moment

Spending by retailers on internet of things technology will increase by nearly 400 per cent to $US2.5 billion by the end of the decade according to new research by Juniper. The hardware spend includes Bluetooth Beacons and RFID (radio frequency ID) tags. In the first instance, Bluetooth beacons enable visibility

With so much focus on digital retail developments in the US its easy to lose sight of the growing body of opinion that omnichannel retail leadership might actually be better found across the pond. UK retailers and increasingly European brands are nailing down their omnichannel experiences, courtesy of strong investments

While the digital world may have ratcheted-up customers’ expectations to an unsustainable level, customers still live in the physical world the Daze of Disruption roundtable of industry heavyweights has heard. Brought together by Oracle Marketing Cloud in Sydney recently as part of Daze of Disruption, marketers from some of Australia’s

Who would have thought that the corner store – or whatever you think Woolworths is today – would be the fiercest of battlegrounds in globalisation and digital disruption? Woolworths is in shock therapy (translated: change CEOs) after the early inset of competition to what was a comfy, dominant Australian position

When I took the helm as CEO and Managing Director of David Jones Limited five years ago, traditional retailers were a little on the nose. It didn’t take much for anyone to start an online business, and many Australians did. Some customers felt that walking into a store was a