REA Group

Advertisers can now target realestate.com.au visitors down to their potential new suburb and property type after REA Group re-engineered its adserver. SAS, the adserver provider, has also upgraded the publisher’s latency giving advertisers access to live reporting of campaigns. Sign up to Which-50’s Digital Marketing Newsletter REA Group’s executive manager,

Nobody gets out of bed in the morning determined to make their consumer lives harder. Indeed, these days, building a customer-first culture is critical to success. But that doesn’t make it easy. Which-50 and MediaMath recently convened a Thought Leadership Lab (TLL) in Sydney with representatives from the banking, finance,

appointment, job, network,

IAB Australia today announced that Cameron King, Managing Director of Digital Revenue at News Corp Australia will Chair its Board effective immediately. King will serve as Chair until News Corp’s Board Chair tenure ends in September 2018. He replaces outgoing Chair Nicole Sheffield, who announced her resignation from News Corp

realestate.com.au home loan

In 2017 realestate.com.au, which is owned by News Corp’s REA Group, will begin to offer home loans as part of a deal with NAB. In an attempt to grab a slice of Australia’s $400 billion mortgage market, the online property portal has entered into a five year strategic partnership with

realestate.com

Cloud-based enterprise resource planning (ERP) has helped one of Australian leading dotcoms — and the country’s biggest online property portal — transform work processes that used to take days into real-time activities. News Corp’s REA Group is the publisher of realestate.com.au. Norm Duce, its executive manager, business services, said the