For The Economist, podcasts serve the dual purpose of helping attract and retain subscribers, while the audio advertising pays enough to cover the production costs. Like many global business publications, in recent years The Economist has shifted away from a reliance on advertising to growing subscription revenue. It also recently

Google+ may have a billion registered users but it also has a big problem – its turns out forcing people to join your service does not necessarily translate into the kinds of commercial outcomes that put money in the bank. Now, while it may have a lot of money in