Legislators around the world want to give consumers more control over their data and personal information in the digital age. Already the effects of Europe’s General Data Protection Regulation (GDPR) are being felt by businesses worldwide. Yet the California Consumer Privacy Act (CCPA), a forthcoming privacy law from the home
ACCC accuses online booking platform HealthEngine of secretly selling patient data and doctoring reviews
Australia’s consumer watchdog is suing the country’s largest health services booking platform, HealthEngine, alleging it secretly sold the data of 135,000 patients to insurance brokers and doctored patients’ reviews to improve the appearance of practices. Sign up for Which-50’s Irregular Insights newsletter HealthEngine has blamed the practice on rapid growth
Smart homes will be a future battleground for CX, but marketers need to earn users’ trust first: Starcom
As homes begin to act more as intelligent agents, consumers will expect more personalised and relevant levels of service, which Graeme Wood, head of futures and product at Starcom, dubbed as “hyperservice”. Starcom recently conducted an experiment giving four Australian families various technologies such as smart speakers and smart fridges,
Facebook will receive a US$5 billion fine from American regulators for its failure to protect users’ privacy. Federal Trade Commissioners voted 3-2 in favour of the settlement with the social media behemoth, to conclude its long-running probe stemming from the Cambridge Analytica scandal, according to people familiar with the matter.
Facebook’s scandal plagued 2018 and looming regulation will do little to damage it in the near term, according to Forrester analysts. Long term, however, it is a different story, with analysts tipping the company’s maniacal focus on growth will bring about its downfall. Sign up for Which-50’s Irregular Insights newsletter
The Commonwealth Bank of Australia needs to upgrade its management and retention of customers’ personal information in the wake of two separate data breaches, according to Australia’s privacy watchdog, which has blasted the bank’s recent approach. In 2016 CBA lost the financial statements of 20 million accounts when it could
While senior executives are buoyant about the productivity opportunities from automation, concerns over data privacy and security are holding back adoption, according to a new report by the Economist’s Economic Intelligence Unit. The report, called “The Advance of Automation, business Hopes, Fears and Realities” and sponsored by UiPath, says the
For the first time, research company Gartner has found that a sizeable group of consumers and employees are unwilling to give up security, safety and peace of mind in exchange for convenience. As a result three quarters of marketing organisations are now rethinking the way they look at customer data,
Australians have the highest experience expectations, concerned about privacy and automation: Adobe Study
Consumers in Australia and New Zealand expect more than their global counterparts, according to new research from Adobe. But they are also concerned about the threat technology poses to privacy, according to the study. Sign up to Which-50’s Digital Marketing Newsletter Nominate today for the Which-50 Digital Experience Awards. Simple.
The Information Commissioner’s Office (ICO) has released a preliminary report into how personal data is used in real time bidding (RTB) in programmatic advertising, saying it has concerns over how personal data is used in the process. Sign up for Which-50’s Irregular Insights newsletter Published today, the ICO Update report