Pixalate

ad fraud

Australia has the third highest rate of ad fraud in the world with nearly one in three of all local programmatic ad impressions determined invalid traffic, according to Pixalate, a global fraud intelligence company. Webinar: Can I Trust You? Building Customer Trust into Better Experiences. Register today! Download: Strategy First –

ad fraud

Australia has the third highest rate of programmatic ad fraud in the world, according to a new report, which claims the rate of fraudulent programatic ads is 20 per cent. Mobile app ads are the riskiest form of advertising and the problem is worst on Android devices, according to the