Pixalate

ad fraud

Australia has the third highest rate of ad fraud in the world with nearly one in three of all local programmatic ad impressions determined invalid traffic, according to Pixalate, a global fraud intelligence company. Download: Strategy First – How marketers can avoid common technology pitfalls and drive real ROI Pixalate says

ad fraud

Australia has the third highest rate of programmatic ad fraud in the world, according to a new report, which claims the rate of fraudulent programatic ads is 20 per cent. Sign up to Which-50’s Digital Marketing Newsletter Mobile app ads are the riskiest form of advertising and the problem is