pegasystems

Each day the Commonwealth Bank of Australia analyses 157 billion data points through its automated decisioning technology. The AI powered “brain” allows the bank to alert customers to potential fees and benefits they may be entitled to, among other services and sales use cases. CBA has said the missed fee

Marketers have moved beyond the carpet bombing approach that typified early practice in digital channels and now typically focus on customer experience in a targeted way. But the myriad of technology used to deliver it is still causing headaches and some of it at the bleeding edge is threatening to

Some of Australia’s largest enterprises, including the big four banks, will soon have access to customer empathy metrics in their customer engagement and decisioning software. Pegasystems, an enterprise software company best known for its process automation and CRM, will add new empathy tools to its decisioning platform at the end

Organising around channels is killing companies, according to Pegasystems, CEO Alan Trefler. But it remains a common practice and is being exacerbated by some of the technology “nonsense” being pushed by vendors as the company announced more of its channel integration tools, he said. Sign up for Which-50’s Irregular Insights

Pegasystems is releasing a set of tools to enable employees with little coding experience to create enterprise software. The software company calls it Enterprise Low-Code Factory and expects it to be generally available by the end of Q3 2019. Sign up for Which-50’s Irregular Insights newsletter Nominate today for the

The ongoing automation of repeatable process-based jobs, along with the augmentation of the world of knowledge workers by machine learning and AI will give rise to a new class of super-jobs. That’s a key finding in the newly released 2019 Global Human Capital Trends report from Deloitte which argues that

Pegasystems has appointed Michael Evans as vice president for Australia and New Zealand. The company said this newly created role reflects its growth and investment in the market. According to Pegasystems its headcount locally has more than doubled in the last four years. Sign up for Which-50’s Irregular Insights newsletter

Four years ago, just 12 per cent of Australian citizens and businesses filing intellectual property and trademarks did so using digital services. It was an unsustainable practice as consumers and organisations were increasingly going digital, and warranted a change to the government agency responsible – Intellectual Property (IP) Australia. LEARN: Register

infinity, Pegasystems

Pegasystems has announced the launch of Pega Infinity, a digital transformation software suite. Pega Infinity is the first platform to connect front end customer experiences to back end process automation, and represents Pegasystems’ largest ever product launch, according to the company. The announcement was made overnight at Pegasystems annual user

New digital technology often garners a hype which obscures its use case, and ultimately fails to generate customer outcomes, according to Pegasystems CEO Alan Trefler. He was speaking on stage at his company’s annual Pegaworld conference in Las Vegas, where he also returned to a familiar bugbear of his – tech