Is Alphabet Google’s mid life crisis or an Apple iPod moment? Google’s announcement that it would rebrand itself and restructure into a new holding company called Alphabet, is notable not just for its news value – but its timing. ‘The Brand Formerly Known As Google’ intends to be a conglomerate

Irony abounds. In the midst of what appears to be an elongated period of investment market disruption, one of the most disrupted sectors is attracting buckets of cash. In recent times some very large lumps of cash have been raised by news media web sites, ostensibly for the purpose of creating

Last month Ben Grubb – a Fairfax telco and tech journalist – won a court case against Telstra to obtain access to his metadata. The decision was two years in the making highlighting how important the issue of metadata privacy is. It is safe to say this is not going

Most industries are vulnerable to digital disruption of established business models, including public sector services. The question is whether such industries use the opportunity to reposition in their markets by disrupting themselves, or whether they wait to be disrupted by external forces — with the prospect of a one-way ticket

Well that was quick. It’s less than eight years since Apple launched the iPhone and ushered in the smartphone era (sorry Blackberry). Now, according to Global Web Index, more than 80 per cent of 17 to 31 year olds around the world own a smartphone. Of course it’s not really

Large retailers should take a leaf out of the approach of giant ecommerce dotcoms and the banking sector when it comes to delivering great mobile customer experiences, according to a survey by the Apigee Institute. The study, which surveyed 1000 smartphone-owning adults in the United Kingdom and the United States,

It’s that time of year again, when predictions get rolled out and the social stream becomes even more crowded with list stories than usual. But they must work, because they filled almost half the top spots in this week’s digital research Chatter Report. Each weekday the KINSHIP digital/Which-50 Chatter Report

  The market for advanced analytics and the tools that support it continues to grow, creating a very lucrative space for brands that can gain and hold market share. Whilst traditionally dominated by the big enterprise software vendors, particularly IBM and SAS, the last decade has seen rapid change in

Luxury brands need to determine what kind of brand archetype they belong to before making any significant digital marketing investment, says McKinsey & Company. “Three successful archetypes are arising on digital luxury markets. Brands need to understand what their DNA is, monitor performances along customer decision journey, and then act

Technology has provided consumers with the capacity to filter out any messages that fail to align with their personal “like” algorithms. Furthermore, they are motivated to do so, says Laston Charriez, Western Union’s Senior Vice-President Marketing, North America. In such an environment, it is little wonder that creating a compelling