Ooh

Heineken billboard

Move, the measurement arm of the Outdoor Media Association, has launched its new School Mapping Tool to ensure that products which are illegal for purchase by minors are not advertised within a 150m sightline of a primary or secondary school. Accurately mapping the locations and boundaries of over 29,900 schools across NSW, QLD,

Out-of-home advertising company JCDecaux has announced a partnership with Seedooh, an independent technology platform providing complete and standardised reporting in the out-of-home industry, to deliver advertisers with campaign reporting and greater transparency. Under the agreement, Seedooh’s reporting and verification platform will be integrated into JCDecaux’s system to create an independent

After 16 months of development oOh!Media is ramping up the number internal users on its new trading platform over the next few weeks. The out of home advertising company built the platform in-house to allow its sales staff to sell its digital assets faster and with more flexibility. Ooh!Media now

Telstra and Cab Digital Media, a Sydney-based start-up, have launched TaxiLive – a custom designed digital billboard for the rear of premium taxis. The digital platform allows safety messages and advertising to be sent to the taxis depending on their location, the time of day and even the weather. The

outdoor signage, out of home, digital signage

Digital out of home signage now makes up almost half of the out of home category’s revenue, according to figures from the Outdoor Media Association. In 2017 digital out of home revenue accounted for 47.3 per cent of total net media revenue, up from 40.2 per cent in 2016. WHICH-50