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Australian ecommerce retailer Tiger Mist has implemented Emarsys AI-driven marketing platform for EDM, mobile marketing and CRM ads which, according to the company, has revolutionised its digital marketing efforts. Tiger Mist said as it expanded, the digital marketing team realised it had outgrown its legacy marketing platform. The ecommerce site

AusPost Electric vehicle, ecommerce, logistics, delivery

Australia Post will add 1,000 three-wheeled electric vehicles (eDVs) to its fleet to help cope with the increasing volume of parcels being delivered across Australia. Australia Post began trialling the vehicles in 2017 and has since deployed them in all states. The new order will make AusPost the nation’s largest

Online shopping ecommerce

After a blockbuster weekend of sales, Cyber Monday 2018 was the largest online shopping day of all time in the US. According to Adobe Analytics, Cyber Monday generated $7.9 billion in online sales, a 19.7 per cent increase year-over-year. While Black Friday sales increased 23.6 per cent compared to last

Online christmas shopping retail

The retail holiday season has begun and sales in the US online sales are tipped to increase by 14.8 per cent to $124.1 billion while offline retail spending will grow at a more modest 2.7 per cent, according to Adobe Analytics data. November is the month of mega sales, including

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Australians love shopping online. The evidence is in the data, with NAB showing that last year Australians spent close to $1.95 billion via digital channels. But Australians are also world leaders when it comes to abandoning their shopping carts. So what’s going on? There are some common obstacles causing consumers

Ecommerce retailers have a wide range of tactics at their disposal to attract and retain customers — such as sales, discounted shipping or customer service. But if they’re smart, they can also leverage the digital experiences they provide to their customers. A recent SAP Consumer Propensity report outlines three ways

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A new mobile commerce study by PayPal shows more Aussies are using their mobiles for online purchases compared to the prior year.  The mCommerce Index Annual Report shows 72 per cent of Australians are shopping on their mobiles despite 55 per cent of businesses being optimised to accept mobile payments.

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Last year Australian consumers spent $21.3 billion buying goods online and most were satisfied with the delivery of their goods, according to an AusPost ecommerce report. But what if the country has been conditioned to accept bad shipping? Sign up for Which-50’s Irregular Insights newsletter Katie Kinraid, general manager APAC at

Amazon is opening its first-ever shopfront in New York filled with high-rated products. Named Amazon 4-star, the physical retail store will sell products being either 4-stars and above online, from a top seller or are new and trending on the Amazon website. The online giant has been targeting retail store

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Online shopping baskets are getting bigger. According to The Changing Face of Retail in Australia: State of eCommerce Report, Australians are spending per online transaction and purchasing more frequently in 2017 than ever before. Sign up for Which-50’s Irregular Insights newsletter The report, produced by ecommerce solution provider Neto, analyses