online shopping

Australian consumers will abandon purchases that lack free returns policies: poll
Australian online shoppers are put off online buys that don’t offer free returns and free delivery as standard, according to new research from Emarsys. Consumers were asked what would cause them to abandon a purchase during their Christmas shopping, with 16.4 per cent claiming that not having an option for

Australians did 30 per cent of their shopping online in the last year
Australians did nearly a third of their retail shopping online in the last year, as the pandemic and subsequent lockdowns accelerated local ecommerce like never before. In the 12 months to September 2019 16.9 per cent of retail purchases occurred online, according to Roy Morgan. The online share nearly doubled

Huge spike in ecommerce once COVID-19 hit
Australian ecommerce grew more than 80 per cent year on year (YOY) in the 8 weeks after the COVID-19 pandemic was declared by the World Health Organisation. The figures are contained in a new report from Australia Post called Inside Australian Online Shopping 2020 eCommerce Industry Report. Download the report

Adobe predicts 14 per cent growth for holiday online sales, Cyber week
For the upcoming holiday season, Adobe predicts online sales will increase 14.1 per cent to US$143.6 billion. The prediction, made by Adobe’s “Sensei” AI and machine learning technology, claims the holiday bump will help US total retail spending, both online and offline, grow 4 per cent. According to Adobe, one

Australian consumers buck APAC trend with only 36 per cent of shopping occurring online
Australian consumers do significantly less of their shopping online compared to the rest of APAC, according to new marketing research from Rakuten. The Japanese ecommerce giant claims high shipping costs and problems returning items are making Australians hesitate at the online checkout. Rakuten’s APAC State of e-Commerce report looks at

As digital ad costs grow, online fashion retailers look elsewhere to advertise
Rising online advertising costs are giving ecommerce sites more opportunity to turn to bricks-and-mortar investments to sell their brand according to a study by Coresight Research. Data from commercial real estate firm Jones Lang LaSalle Research (JLL Research) in 2018 digital natives said they plan to open 850 physical stores

Knowing the Best Time to Engage with Online Customers
What if you could understand when customers are not going down the right path, or when they are lost? What if you could engage with them in real time — and even intercept carts on the verge of abandonment? The result would be a more successful web site and happier

The popularity of mega online sales is putting retailers under pressure
Australians are avid online shoppers and known to love a bargain as new research shows a large portion of consumers are always on the hunt for a discount code or online sale. However, only 39 per cent of businesses say their discounts drive an increase in revenue. The new PayPal

Social commerce excels over voice: Episerver report
Where voice commerce currently lacks, social commerce excels, is the key takeout from Episerver’s third-annual Reimagining Commerce report released overnight. Consumers indicating they used a voice-assisted device such like Amazon Echo or Google Home to research before a purchase has risen 83 per cent year-over-year, despite prevailing security concerns, according

Kogan launches own online marketplace
Aussie ecommerce retailer Kogan has launched its own marketplace, Kogan Marketplace to compete with the likes of Amazon and eBay. The company said it will have more than 100,000 products available to customers. Kogan said this new marketplace will give its customers “more choice than ever” and will allow businesses