News Corp

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News Corp’s former MD of digital revenue Cameron King is joining GroupM in the newly created role of Chief Technology & Transformation Officer. GroupM, the media investment arm of WPP AUNZ, said the role meets growing client demand for expertise in digital transformation, technology, data and marketing automation. Breakfast event:

Telstra-backed data and martech company Near has raised USD$100 million (AUD$143M) in a Series D funding round, from private equity firm Greater Pacific Capital. With this fresh investment, Near has raised a total of $134 million to date, including from Sequoia Capital, JP Morgan and Telstra Ventures. The company says

Aligning technology and business strategy helped News Corp transform its sales processes, according to the publisher’s technology chief.   Speaking at Salesforce’s World Tour event in Sydney last week, Dominic Hatfield, CIO of News Corp, said it was vital technology and business work together to identify a goal and design

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IAB Australia today announced that Cameron King, Managing Director of Digital Revenue at News Corp Australia will Chair its Board effective immediately. King will serve as Chair until News Corp’s Board Chair tenure ends in September 2018. He replaces outgoing Chair Nicole Sheffield, who announced her resignation from News Corp

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Fairfax Media, News Corp Australia and Nine are working together to create authenticated audience IDs which will allow advertisers to target audiences based on identity, not cookies. The three publishers have signed a memorandum of understanding to explore the development of an anonymised digital identity co-operative. After an initial planning