Marketplace Pulse

Amazon’s Launchpad concept has arrived in Australia, providing a new platform for local direct to consumer brands to launch, market and distribute their products. The program aims to help local startups and entrepreneurs leverage Amazon’s retail expertise and infrastructure to promote their brands and grow their nascent businesses. Participants receive

Amazon now has 10,000 Australian sellers on its local marketplace. At launch 12 months ago, the ecommerce store had around 560 sellers. Yesterday marked one year since Amazon formally arrived Australia with its own first party retail offering as well as its marketplace of third party sellers. Sign up for

Amazon’s Australian ecosystem is continuing to grow, recording an increase in marketplace sellers and sales since the company blocked Australians from shopping on its international sites. According to analysis from Marketplace Pulse, there were 20,000 third party sellers on Amazon.com.au on August 2, double the number of sellers on the

Australians will now be able to join the 100 million Amazon paid members around the world. On Tuesday the ecommerce giant launched its local paid membership program, Amazon Prime,  offering customers free two day delivery on eligible products for an annual fee of $59. And as with Amazon’s cautious approach

10,000 third party sellers have joined Amazon’s Australian marketplace since it launched less than four months ago. That’s according to Marketplace Pulse, which also predicts Amazon will have more than 50,000 sellers in Australia by the end of the year. Initial growth in seller numbers was constrained by Amazon’s “invitation only

Amazon Australia has launched Fulfilment by Amazon (FBA), the service which takes cares of the logistics on behalf of Amazon’s third party marketplace sellers. For a fee, businesses send their products to Amazon’s Australian fulfilment centre and Amazon picks, packs and delivers the product once an order is made. The

Australia is now Amazon’s fastest growing marketplace and is bigger than Brazil, in terms of the number of sellers on the platform. According to figures from Marketplace Pulse, which tracks the performance of ecommerce marketplaces around the globe, Australia is the fastest growing Amazon marketplace (relative to total size), followed

In October Which-50 published the article “Amazon’s 500 sellers? That number is going to explode.” Well, yesterday it did. A few hours after launch Marketplace Pulse, which tracks the performance of ecommerce marketplaces around the world, had detected 1,650 sellers on the platform, making Amazon Australia larger than local marketplaces

Amazon will begin testing its Australian marketplace at 2pm today, allowing a small number of customers to place orders with third-party sellers. Things aren’t guaranteed to run smoothly. “We’re anticipating a lot of stuff-ups,” were the words of one IT manager Which-50 spoke to, whose company is preparing to set