Customer experience professionals have been obsessed with mapping customer journeys — optimising business processes and streamlining the passage of engagement. These maps or flowcharts are meticulously designed to guide customers effortlessly from Point A to Point B, to complete their purchase, or to get help. Yet prospects and customers still
Microsoft announced several new services for its Azure cloud platform today, including new capabilities for AI, machine learning, IoT, blockchain and edge computing. Sign up for Which-50’s Irregular Insights newsletter Nominate today for the Which-50 Digital Experience Awards. Simple. Fast. Easy. Most of the new services will be available to
Businesses want to deliver first-class, personalised customer experiences for this year according to a new report. However, 54 per cent of global companies surveyed categorise their CX maturity as not very advanced. The report, Digital Intelligence Briefing: 2019 Digital Trends from Adobe and Econsultancy said despite the need to be
Machine learning algorithms are “psychopaths” without regard for human consequences, according to Timo Elliott, SAP VP and global innovation evangelist, who cautions organisations should be piloting ML programs in areas with less potential human consequences. “[Machine learning] can do some amazingly good things but it requires human judgement,” Elliott told
Emerging technology like AI and machine learning, despite its hype, often faces tough questions on its ability to produce business outcomes. However, three clear areas have already emerged for translating new technology into measurable results, according to Timo Elliott, SAP VP and global innovation evangelist. Following his presentation at the
Artificial intelligence and machine learning technology will amplify bias and further exclude vulnerable people if not designed correctly. A point underscored by the fact several AI initiatives have had to be abandoned because the bias could not be corrected. Register now for Which-50’s webinar on the disruptive impact of chatbots Avoiding
Artificial intelligence has evolved to become one of the most overused and misunderstood terms in business while also offering the potential to be the driving force in business decision-making, automation, and scalability. Now is the time to develop strategies that set your business up for success for years to come.
Amazon Web Services is adamant it won’t pick and choose what machine learning applications run on its infrastructure, despite growing concerns the emerging technology can create ethical problems and amplify biases. The world’s largest public cloud provider will, however, remove any users who violate peoples civil liberties or constitutional rights,
Data and machine learning are influencing how Formula 1 cars are designed and how fans can engage with races, according to the sport’s managing director of motorsports, Ross Brawn. In the future the emerging technology will even influence course design and grid formation. Sign up for Which-50’s Irregular Insights newsletter
AI and machine learning are touted as a way to generate value from the troves of data organisations have stockpiled. Proponents of the emerging technology argue the benefits can flow almost immediately, especially in industries like financial services. However, there is a problem and it is particularly prevalent in Australia.