integration

Scoot plane

Budget airline, Scoot, is using the Boomi integration platform to help share data across the expanding organisation, allowing it to adapt more quickly to changing market conditions and therefore improve passenger experiences. Scoot, the low-cost arm of Singapore Airlines, operates a global network of 66 cities across 18 countries and

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Facebook CEO Mark Zuckerberg plans to unify Facebook, WhatsApp and Instagram under one platform to have more control over the various companies.   The New York Times reports four Facebook employees have confirmed Zuckerberg is planning to keep the apps separate but their “underlying technical structure” will be unified. Sign

challenges overcoming winning bridge

Businesses and government organisations are experiencing far-reaching change. New technologies and digital models are rewriting the rules of engagement with customers, employees, partners and other stakeholders. For example, customers expect personalised service and support anytime, from any location, while employees expect management to provide consumer-grade workplace experiences. Increasingly, managers demand

Organisations of all sizes are coming to grips with how to move from a monolithic, legacy ERP single system-of-record to best-of-breed SaaS applications, and as they do two common themes emerge. First, SaaS applications are often purchased without the knowledge of IT. Second, the journey to a cloud-centered environment is

Organisations want to launch new technology capabilities that will rapidly deliver a competitive edge. Unfortunately, project backlogs and multiple priorities often slow the pace of innovation. Overworked and understaffed IT teams often compound this problem, resulting in employee turnover that makes it even harder for businesses to retain the best

The digital economy has forced enterprises to reshape their businesses to stay ahead of both traditional and new competitors. Whether it is reducing cost, increasing productivity, or winning the market share battle, technology continues to change the way we work. Fifteen years ago, the main technology story for large enterprises

For marketing technologists – and for the brands they serve, integration will be a critical success factor in the future, so it is little wonder that integration is a key theme at this year’s inaugural Salesforce Connections conference in Chicago. Salesforce’s acquisition of API vendor Mulesoft earlier this year was a

Oracle has spent much of the last two years buying its way aggressively into the marketing technology space with the acquisitions of Eloqua (2012), Compendium (2013), Responsys (2013) and BlueKai (2014). The combined price tag for these four deals alone is believed to be just shy of $US3 billion. The trick,