IBM

A shift in strategy post-GDPR has led to an increase in customer engagement with email marketing campaigns, according to a new study. The 2019 Marketing Benchmark Report details the latest trends in email and mobile marketing based off of 2018 data. It’s the first report to be released by Acoustic,

Arq Group, an Australian digital solutions provider, has partnered with enterprise cloud data management provider, Informatica, to expand its data capabilities and empower customers to make smarter and more informed data-driven decisions. The partnership with Informatica will provide a platform for Arq Group to elevate its current suite of data

The size and cost of data breaches in Australia are increasing and organisations are getting worse at dealing with them, according to new research from IBM and the Ponemon Institute. The amount of incidents are likely increasing too, although it is hard to confirm because up until last year, most

IBM’s marketing and commerce software offerings, which were sold to private equity firm Centerbridge Partners in April, are now a standalone company called Acoustic. Unveiled this week, Acoustic is positioning itself as “the largest independent marketing cloud” which will be led by an experienced team including former IBM executives. Sign

Red Hat is now officially part of IBM. The acquisition finally closed overnight after getting the green light from EU regulators at the end of June. IBM announced its intention to buy Red Hat in October 2018 in an all cash deal worth US $34 billion, making it one of

Westpac, ANZ and CBA have begun a pilot program to test the digitisation of bank guarantees using IBM’s blockchain technology. The trial, involving shopping centre landlord Scentre Group and its tenants, uses a blockchain platform for bank guarantees instead of the traditional manual paper process. Sign up for Which-50’s Irregular

IBM has launched a program to hire neurodivergent staff in a bid to increase neurological diversity or neurodiversity throughout the company.  Neurodiversity is a concept where the neurological differences are be recognised and respected as any other human variation. Some of these differences include those with dyspraxia, dyslexia, ADHD, autistic

IBM and NGO Stop The Traffik believe predictive intelligence could be used to break apart the modern slave trade. The problem, however, is human trafficking occurs all over the world and the data needed to spot patterns and identify criminals is hidden in organisations around the globe. Caroline Taylor, vice

Virtual assistants powered by AI are helping UBank serve customers more quickly, freeing up time for its staff to explore the future of banking, says the CEO of the digital-only bank. For the past three years UBank has been experimenting with IBM and the Watson team to explore the different

The number of cross-border transactions recorded on the blockchain will surge to 1.3 billion by 2023 — up from 119 million in 2019 — a CAGR of 82 per cent over the next four years, according to a  new report by Juniper Research. The value of transactions recorded on the