FBA

A ready-made audience and global logistics infrastructure present a huge opportunity for small businesses that sell their products on Amazon. That’s the view of Sophie Kovic, founder of online retailer Seed & Sprout, who is confident Amazon’s marketplace in Australia will deliver significant sales volume. Based in Byron Bay, Kovic

Amazon Australia has launched Fulfilment by Amazon (FBA), the service which takes cares of the logistics on behalf of Amazon’s third party marketplace sellers. For a fee, businesses send their products to Amazon’s Australian fulfilment centre and Amazon picks, packs and delivers the product once an order is made. The