The General Data Protection Regulation (GDPR) comes into effect on 25 May, 2018. This is designed to give EU citizens more control over their personal data — how it is collected, stored, and processed by companies. Here’s what it essentially means for marketers: Across our sign-up forms and landing pages,

European GDP could increase by four per cent, generating as much as €250 billion by 2020, if the single market genuinely adopts a digital agenda, according to Google Chairman Eric Schmidt. In a paper for the European Union’s Digital Agenda for Europe project, Schmidt writes, “Europe needs to reform and

As Europe’ s economies emerge from the long lag of the GFC, investments in digital technologies will be critical to boost productivity – and to keep a competitive check on US, China and the emerging world. However, according to a new Accenture report, countries in the EU have some natural

So much of China’s stunning success in the last half-decade has been due to its ability to mass-produce stunning personal technology at a premium — but a premium consumers were willing to bear. Thank you, China. But as they say, there are no permanent allies — just permanent interests. Apple

Facebook has filed for regulatory approval for the right to issue digital credits which can be converted into money. It filed in Ireland recently, with approval apparently only weeks away. The giant dotcoms like Facebook, Google, Amazon and eBay are increasingly expected to enter the lucrative payments markets, having sat