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Finecast, GroupM’s addressable TV business, has launched the Finecast ID, which will enable advertisers to measure and manage frequency and reach across the broadcast video on demand ecosystem for the first time. The agency worked with SBS, Seven, Nine and Ten to develop the identifier which gives marketers the ability

What are the qualities that have helped propel Domino’s into a digital leader? According to the company’s chief digital officer, Michael Gillespie, their success came from their acceptance of failures and an iterative approach to digital transformation. Gillespie told Which-50, “If a project hasn’t delivered its intended results, we have been

Dominos will be the first organisation in Australia and New Zealand to deploy Nuance’s multi-channel virtual assistant, called ‘DRU Assist’ by the brand. Based on Nuance’s Nina virtual assistant engine, DRU Assist uses conversational AI to deliver superior customer service across Domino’s mobile app and online ordering website. Powered by