By the end of 2009, the GFC was already retreating into the rearview mirror, ushering in a new decade which would see ecommerce and mobile technologies take hold, and money pouring in venture-backed start-ups like Facebook, Uber, and AirBnB. That created a new generation of cashed-up disruptors looking for incumbents

Digivizer has launched Digivizer Academy, built on its digital marketing analytics platform, to help small and medium business owners understand the performance of their content and marketing across all their digital and social paid, owned and earned media channels. In October Digivizer launched a new digital analytics SaaS solution aimed

Indigenous mentoring organisation AIME is quitting social media, with the organisation’s founder and CEO Jack Manning Bancroft describing the platforms “addictive, dangerous, and unhealthy.” Manning Bancroft shared a post across Twitter, Facebook and Instagram on Friday saying the not-for-profit was leaving “social media for good.” Founded in 2005 AIME, which

Digivizer has launched its new digital analytics SaaS solution allowing anyone responsible for digital marketing to track their digital investments across multiple social and search channels. Emma Lo Russo CEO at Digivizer told Which-50, “We’ve always served the larger corporations, brands like Microsoft, Lenovo and Optus – the big end

young professional, marketing, tablet

Data analytics has changed marketing in fundamental ways. It has has changed the expectations of and requirements for marketing leaders and, perhaps most importantly, made the customer the driver of much of the innovation in the market. First, it has given marketers remarkably detailed insights into the experience customers have

Jack Birmingham’s first job doesn’t involve flipping burgers at McDonald’s or throwing newspapers out of a basket onto his neighbours’ front lawns. Not for him, the drudgery of minimal wage slavery, or even getting out of bed before 9 am on a Saturday morning. Instead, each night, he sits encased

video games, esports

Australian social and digital analytics technology company Digivizer has launched a new venture to into tap the APAC esports and online games market. Goto.game is a media hub designed to bring gaming content, events, activations, competitions and influencers within the one ecosystem. Sign up for Which-50’s Irregular Insights newsletter Goto.game

Deloitte is at it again — expanding its digital footprint in Australia as it seeks to steal a march on the other Big Four consulting firms in the transformation market. The company will shortly announce that it has acquired the Lonsdale Group, a financial advisory service with cloud expertise that