Digital

45 per cent of consumers plan to stay online post pandemic: ForgeRock study
While COVID-19 and subsequent social distancing restrictions have triggered a boom for digital services, many Australian consumers intend to revert to in person experiences when it is safe to do so, according to a global survey by ForgeRock. The identity management provider says it has created an imperative for businesses

What have we learned from the decade of digital?
The last 10 years have proved to be a decade of disruption and transformation for many businesses and government enterprises, but what does the experience of the last decade suggest about the priorities for technology leaders over the next few years? That’s a topic we recently took up with David

How Sky’s digital customer service program saved £6 million
British media and entertainment business Sky has transformed how it handles customer service issues by using Boomi as an “intelligent black box” powering a self-service application that lets customers troubleshoot and resolve broadband or talk problems. The digital-first innovation won Sky the 2019 UK National Technology Award for Best Enterprise

The complications facing programmatic television
Brands in digital TV have a tendency to overcomplicate things for advertisers. They feel the need to use certain technologies just because they are available, according to Patrick Darcy, CEO at Cadreon. He said, “an advance in technology — certainly programmatic, data or addressability — because there’s changes in technology,

Brand won’t protect incumbents from digital disruption
“If your company is not an icon on a person’s mobile phone, you really don’t exist.” That’s the risk that Australian brands face, according to Gerd Schenkel, Leader of the Digital Practice at consultancy Partners in Performance. Nominate today for the Which-50 Digital Experience Awards. Simple. Fast. Easy. Schenkel, who

Consumers rate digital and physical channels similarly in terms of CX: Forrester
Businesses are investing more money in technology to differentiate the experience between various channels, however consumers are almost equally as satisfied on dissatisfied with different channels. That’s according to Vikram Sehgal, VP analytics strategy APAC at Forrester. During the Forrester CX event in Sydney last week, Sehgal told attendees when

Why culture is critical to the future of business
It is not technology, but culture, that is critical to becoming a future-forward business. So says futurist Chris Riddell, the first ever Chief Digital Officer for Mars Incorporated and global futures advisor to the Australian Federal Police. During Genesys’ Humanity Reinvented: Beyond Tomorrow webinar, Riddell discouraged the audience of business

CEOs might ponder — is there no IT anymore?
Nearly one fifth of the 21st century is behind us already – gosh time flies. Generation Z, those who were born in the 2000s, are now entering the workforce as adults. I wonder what the term “IT” means to them? If they learn by listening to office conversation, they would

Michael Dell highlights the four kinds of transformation
While there is an abundance of focus on digital transformation, it is important to remember that it is just one of four major transformative forces acting up the modern enterprise, according to Dell CEO and founder Michael Dell. Speaking at the international Boomi World Tour last year Dell also stressed that

The Sorry State of Digital Transformation
Despite the imperative of digital transformation, organisations are reluctant to take the necessary digital steps, according to research from Forrester. The research firm surveyed business leaders on their digital change finding many fundamentally misunderstood the strategy and most were dangerously complacent around its biggest risk. In August, fellow analysts from