Data

The ability to capture both structured and unstructured data and share it is crucial for organisations to analyse it effectively. However, as organisations plan their evolution from descriptive to predictive analytics, one of the key issues they face is a lack of infrastructure. A recent SAP report, Challenges for Analytics as

The Information Commissioner’s Office (ICO) has released a preliminary report into how personal data is used in real time bidding (RTB) in programmatic advertising, saying it has concerns over how personal data is used in the process. Sign up for Which-50’s Irregular Insights newsletter Published today, the ICO Update report

The number of security breaches impacting Australian organisations increased 18 per cent in 2018, according to new research published by Accenture and Ponemon Institute. The study shows Australian companies experienced an average of 65 security breaches in 2018, compared to an average of 53 in 2017. Based on interviews with

IBM and NGO Stop The Traffik believe predictive intelligence could be used to break apart the modern slave trade. The problem, however, is human trafficking occurs all over the world and the data needed to spot patterns and identify criminals is hidden in organisations around the globe. Caroline Taylor, vice

Australian organisations are struggling to scale their digital initiatives and local CIOs are less likely than their global counterparts to hold a strategic role in their organisation. Australia and New Zealand data from Gartner’s 2019 CIO Agenda survey released this week found only 30 per cent of organisations in ANZ

The most important question regarding marketing analytics today is not how important analytics is to long-term marketing success. The critical question is how much impact is analytics driving to one’s business. And better yet, how can we, as marketing leaders, make analytics teams more efficient and effective. Gartner research consistently confirms that analytics will be

Facebook has again exposed its users’ data, according to security researchers which say they found 540 million users’ details including passwords available on public storage servers. Facebook is yet to respond to the claims. Security firm UpGuard claims two third-party developed Facebook apps collected and posted the information on publicly

Companies are being urged to consider the ethical implications of their AI ambitions to ensure that as the technology increasingly embeds itself in our lives, it doesn’t take away the values society holds dear. “Technology may let us do new things quicker, faster and cheaper, and easier, but at the

The Association of Market and Social Research Organisations (AMSRO) has launched new data privacy initiatives for its members at its annual Leaders Forum 2019, a practice approach for the responsible use of customer data in research and analytics. “All companies that collect and use personal data face ever increasing risks

Facebook has admitted hundreds of millions of its users’ passwords were stored in plain text and able to be accessed by its employees. In a blog post, Pedro Canahuati, VP Engineering, Security and Privacy at Facebook said the company has fixed the issues and will be notifying those users whose