One of the world’s most iconic organisations, Coca-Cola, has embarked on a five-year plan to transform itself from a physical bricks-and-mortar operation to into a digital-first business, according to Chief Digital Officer David Godsman. Given the scale of the company’s operations, that’s quite an ambition. Coca-Cola serves almost 1.3 billion

Ever used one of those Burger King soda fountains that lets you create your own drink? It’s actually the brainchild of the Coca-Cola company, and it’s connected to the internet. They’re known as Freestyle machines. You’ll find more than 2,000 of them inside the world’s Burger Kings, and many other restaurants