For the upcoming holiday season, Adobe predicts online sales will increase 14.1 per cent to US$143.6 billion. The prediction, made by Adobe’s “Sensei” AI and machine learning technology, claims the holiday bump will help US total retail spending, both online and offline, grow 4 per cent. According to Adobe, one
Australia Post is recruiting 3,700 seasonal workers to help it process and deliver “unprecedented parcel volumes” in the lead up to Christmas. Last year Australia Post delivered over 40 million parcels in December alone – an 11.7 per cent increase on the previous year – including two record breaking days,
Black Friday sales helped lift Australian retail spending in November, as online retail continues to gradually take a larger share of overall spending. In November 2018 online sales made up 6.6 per cent of total retail sales, according to figures from the Australian Bureau of Statistics (ABS) released on Friday.
In the US, one out of every six dollars this holiday season will be spent between Thanksgiving and Cyber Monday, generating to $19.7 billion in sales. That’s the prediction from Adobe Analytics which forecasts US online sales will reach $107.4 billion during the all-important Christmas trading season, an increase of
Former boss of News Corp Australia, Kim Williams acknowledges there’s still some lingering acrimony following his department from the CEO’s role in 2013. Williams ran Foxtel for a decade and was famously hoisted into the CEO role at News in 2011 only to resign after 20 months in the job.
You might be surprised to hear that, despite the difference in both scale and market maturity, there is a close correlation across US and Australian online retail marketing — particularly as it relates to peak shopping periods such as the Christmas season. More importantly, an analysis of Kenshoo’s data
Bill Gates may have left the game long ago, but his salesmanship remains untarnished. Once again he has used the Reddit tradition of random Christmas gifts to popularise causes to which he is committed. Last year he donated a cow to a charity, this year via a gift to thrilled