Ongoing reputational scandals around data usage, privacy and transparency have impacted Facebook, Google and Apple brand trust measures globally, how do Australians feel about this issue? Brand trust is becoming a bigger issue for the large tech players with latest research showing they are not immune to reputational damage from
Facebook has unveiled a new tool which lets users limit Facebook’s ability to target advertising to them based on their activity outside the social media platform. The Off-Facebook Activity function will give users a summary of the apps and websites that send Facebook information about their activity which is used
It is twelve months since GDPR came into force, but you need to look back a little further to really appreciate why the world is now very different for marketers than it was a year and a day ago. And why it risks becoming toxic for advertising technology and marketing
Facebook plans to make its platform more privacy-focused, built around several principles core to the way WhatsApp has been developed, according to CEO Mark Zuckerberg. During the F8 conference in San Jose earlier this week the CEO opened the event saying the company will focus on the most fundamental and
Facebook told investors it’s setting aside $3 billion to cover an impending fine from the FTC, to settle an investigation which was opened in the wake of the Cambridge Analytica scandal. The matter remains unresolved, but the company is estimating the fine will be between $3 billion and $5 billion.
Cover Story: Facebook may learn the hard way that regulators have broken massive technology giants before
Facebook founder and CEO Mark Zuckerberg was not even born in early 1982 when the mandated breakup of Bell System began, a move that ultimately slashed the value of the giant and previously unassailable AT&T by 70 percent. He was 15 when Judge Thomas Penfield Jackson found that Microsoft was
UK policy makers have been urged to implement tighter rules around how digital ads can be used in elections, while Facebook is set for more scrutiny from European regulators. Those are two key takeaways from the British Information Commissioner’s investigation into the role of data analytics in elections. Launched in
The Office of the Australian Information Commissioner (OAIC) is looking into Facebook’s most recent security breach to determine how many Australians were affected by the hack. Over the weekend Facebook disclosed hackers had exploited a vulnerability that allowed them to access 50 million Facebook accounts. In a statement published on
Facebook is facing a possible class action lawsuit in Australia and small fines in the UK, as the fallout from the Cambridge Analytica scandal continues. First to the UK where Britain’s privacy watchdog has announced it plans to fine Facebook £500,000 for failing to keep its users’ information safe.
Apple appears to be bracing itself for a turf-war with the ad-tech community, stepping in to protect its users from Facebook’s increasingly nefarious privacy practices via an upgrade to its Safari browser across mobile and desktop. At this week’s annual WWDC conference, Apple’s SVP of software, Craig Federighi announced that