The world’s largest retargeting platform Adroll is setting up shop in Australia and will use Sydney as its regional hub with Ben Sharp as its managing director. Backed by investors like Peter Thiel, Foundation Capital, Accel Partners, and Merus Capital, the decision to expand downunder reflects strong local growth. Both

“We would have gotten away with it too, if it wasn’t for you darn kids!” Tumblr, the micro-blogging site beloved by teens and acquired by Yahoo last year for a billion dollars has rejected a quarter of all the requests it has received from US and international government agencies for

Online search advertising spend surged by 50 per cent in Australia in the last quarter of 2013 compared to 2102, driven by seasonal factors – basically Christmas shopping. The Australian result, from the latest Kenshoo Australia quarterly research shows antipodean activity significantly outstripping the global trend where growth was recorded

Australian retailers are building ever more digital connections with their customers yet many are failing to build long term relationships which can deliver enduring engagement.   According to a new study called Australian Digital Commerce: a commentary on the retail sector conducted jointly by Capgemini and Sydney University, more than

Online sales will surge in coming weeks to double normal spending levels during online shopping peaks, and in turn this will help fuel a six per cent year-on-year increase in Australian e-commerce according to new research from Adobe. But there’s more at work than just the cycle, according to one