artificial intelligence

Marketers have moved beyond the carpet bombing approach that typified early practice in digital channels and now typically focus on customer experience in a targeted way. But the myriad of technology used to deliver it is still causing headaches and some of it at the bleeding edge is threatening to

Artificial intelligence is not safe to be let loose on customers, according to the AI lead at a global software company which uses the technology in its own platform. Pegasystems Dr Rob Walker said AI has not yet matured to a point where it can make moralistic and empathetic decisions

Australia has joined 41 other nations in backing a set of global principles to ensure artificial intelligence systems are designed to be robust, safe, fair and trustworthy. Sign up for Which-50’s Irregular Insights newsletter Nominate today for the Which-50 Digital Experience Awards. Simple. Fast. Easy. The non-binding OECD agreement has

The CEO of a leading global AI and conversational commerce company has called on Mark Zuckerberg to shut down Facebook until he can “fix it”, arguing social media is harming communities and demonstrating what not to do in the current AI race. “Shut it down tomorrow. You will win a

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There are three things companies can do to mitigate risk when applying Artificial Intelligence according to the latest McKinsey research. However, before applying solutions, it is vital first to understand what the risks are and the drivers behind them.  In the report called Confronting the risks of artificial intelligence the McKinsey Global Institute

A new study from Juniper Research found that the global spending by retailers on AI services will reach $12 billion by 2023, up from an estimated $3.6 billion in 2019. Juniper expects over 325,000 retailers to adopt AI technology over the period. According to the new research, AI in Retail:

robot, AI, money, automation

More than half of Australian organisations have started to adopt artificial intelligence, but strategies and capabilities remain immature and Australia is beginning to lag its regional neighbours, according to new research from Microsoft. Sign up for Which-50’s Irregular Insights newsletter Along with IDC Asia/Pacific, Microsoft interviewed with more than 1,600

Artificial intelligence and machine learning technology will amplify bias and further exclude vulnerable people if not designed correctly. A point underscored by the fact several AI initiatives have had to be abandoned because the bias could not be corrected. Register now for Which-50’s webinar on the disruptive impact of chatbots Avoiding

Digital bank UBank will launch an AI-powered assistant to help its customers in the process of applying for a home loan. The AI assistant is called Mia, short for My Interactive Agent built by FaceMe, a New Zealand-based company. The bank will pilot Mia later this month with a handful

The current media coverage of artificial intelligence is obscuring several pressing problems with the technology and creating a false narrative that serves the tech industry, according to research from Reuters Institute for the Study of Journalism at Oxford University. Sign up for Which-50’s Irregular Insights newsletter The researchers found the