Researchers at Capgemini have confirmed the strong correlation between sustainability and tangible business benefits. More than six in ten organisations have driven an increase in revenue from sustainable operations. Moreover, nearly 80 per cent of executives pointed to an increase in customer loyalty as a key benefit from sustainability initiatives.
The figures are contained in a multi-sector global survey conducted by the Capgemini Research Institute on “Sustainability at Scale: A cross-sectoral view of why sustainability goals need a reset”.
The research under informs a new quarterly publication from the Capgemini Research Institute’ called Conversations for Tomorrow which has just launched.
According to Aiman Ezzat, Chief Executive Officer of the Capgemini Group, “The need to address environmental issues and societal consequences has never been more important.
To make a positive impact on the world, build competitive advantage, and strengthen organisational resilience, businesses and their leaders must come together to find solutions to major systemic challenges.”
Ezzat, said success is only achievable through collaboration. “[By] having those important conversations, sharing ideas and innovations, to seize the opportunities of a more sustainable and inclusive future.”
Conversations for Tomorrow features leaders and experts on the major strategic imperatives that are shaping the future of business and society, according to the company. The theme for the first edition is sustainability, and is titled ”Why sustainability means collective action, bolder leadership, and smarter technologies”; it offers critical insights to inform global strategic programs that address the major societal and economic challenges of a more sustainable future.
The publication shares perspectives from a range of experts and practitioners from corporates, non-profits, government officials, innovators, and academia, on topics that include embedding sustainability objectives, finding the right governance framework, and understanding the importance of timing and scale for new technologies.
It includes contributions from Frans Timmermans, the European Commission’s executive vice president of the European Green Deal; Beatriz Perez, chief communications, sustainability and strategic partnerships officer at The Coca-Cola Company; Laurence Pessez, global head of CSR at BNP Paribas; Pia Heidenmark Cook, chief sustainability officer from Ingka Group; Dr. Ajay Kela, president and CEO of the Wadhwani Foundation; and Dr. Sally Uren, chief executive of leading sustainability non-profit organisation Forum for the Future; Ann Mettler, Vice President, Europe, Breakthrough Energy; and Bertrand Piccard, the explorer for sustainability behind the Solar Impulse.