Data Cloud Platform as a Service, Snowflake, announces innovations in its platform and data marketplace to advance data programmability, governance and optimisation.

Snowflake’s key mission is to enable organisations to mobilise data by breaking down silos and bringing diverse workloads together on a single data platform. The company claims that legacy platforms of a similar nature fail to deliver on their promise to easily amass data while delivering rapid analytics. 

According to customer Steven Henson-Tyers, Sainsbury’s Senior Data Viz and Automation Manager, “Snowflake enables us with a flexible, scalable toolset and processing power to bring together granular data and build upon the data we already have.”

“With Snowflake’s Data Cloud, our data scientists have more access to the near real-time information needed to build and iterate on models more quickly and effectively.”

Data programmability innovations from Snowflake include Snowpark, a developer experience that gives data engineers, scientists and developers an opportunity to build within Snowflake. As well as Java user-defined-functions (UDFs) where customers can expand the capabilities of their custom code. These innovations, among others are currently in private preview, meaning that a range of companies are trialing the functions to provide feedback before it becomes available to the public. 

Amazon Web Services has also announced an integration with Snowflake, providing users with the option to use Snowflake to “easily prepare data for machine learning” through Amazon SageMaker Data Wrangler. 

The more data you collate, the more governance is required. 

According to Clive Astbury, Regional Manager, Sales engineering at Snowflake, “We build security into the platform.”

Snowflake provides a classification service that detects personally identifiable information (PII) in order to apply data governance to it, by annotating the data using a tagging framework, and then controlling access to it. 

According to Christian Kleinerman, SVP of Product at Snowflake, “Snowflake’s unique architecture has not only redefined what’s possible with data in the Data Cloud, but it has given us a strong foundation to continue to build and innovate on.”

“This foundation powers Snowflake’s leadership across six key workloads with blazing performance, reduced operational complexity and hardened security and, it also enables us to create a global experience across clouds and regions.”

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