RMIT is launching a new online course to train workers in customer relationship management (CRM) software.

Open to IT, marketing and sales professionals, CRM Professional with Salesforce is a six week course which costs $2,200.

Built in collaboration with Salesforce, the course aims to develop well-rounded CRM professionals and helps prepare them to take the official Salesforce Administrator exam.

Salesforce is experiencing rapid growth in the Asia Pacific region and the course will aim to meet the demand for qualified skills in the fast-growing CRM category.

“We’re thrilled to work with Salesforce, one of the world’s most innovative companies to upskill Australia’s workforce,” Helen Souness, CEO of RMIT Online, said.

“The reality is that Australia’s technology skills gap is widening and we need to take immediate action if we wish to remain competitive globally in a world that is dominated by digitisation — or we risk falling behind.”

The course will include:

  • Practical application of Salesforce Administrator skills and concepts to data validation and debugging;
  • App customisation;
  • Knowledge of Salesforce features available to end users;
  • Complimentary soft skills including problem-solving, communication, organisation, project management and attention to detail.

“As we continue to see jobs evolve, we look forward to working with organisations like RMIT Online to meet the huge demand for skilling-up new workers across Australia,” said Mark Innes, general manager and executive vice president, Salesforce APAC.

“We’re excited about the careers that students who earn a Salesforce Administrator Credential can have in Australia’s rapidly growing technology industry. Students can now gain in-demand Salesforce skills and the ability to work at exciting companies in Australia and the world.”

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