While there is an abundance of focus on digital transformation, it is important to remember that it is just one of four major transformative forces acting up the modern enterprise, according to Dell CEO and founder Michael Dell.
Speaking at the international Boomi World Tour last year Dell also stressed that responsibility for technology no longer sits solely in the IT department.
In addition to digital transformation Dell stressed the importance of IT, workforce, and security transformations — all areas where Dell Boomi plays a role, he said.
Digital transformation is the first among equals and it presents both the greatest opportunity and the greatest danger at the same time, according to the Dell CEO.
He stressed the need for organisations to reimagine their businesses in the context of all these new technologies — and think about what the business will look like in the future, at the rate and pace of change of technology.
According to Dell, “That’s a big challenge. It’s not driven by the IT department, it’s driven by the business line executives. And ultimately it goes right to the strategy of the company, which is the role of the CEO. The boards of companies are interested in this because they’re saying you’ve got new competitors — what are you doing?”
Digital transformation is all about strategy, Dell says.
“The things we’re doing with Pivotal and with Boomi to allow companies to express their competitive advantage using software, data AI, machine learning, are unbelievably important, and do it fast.”
In his presentation Dell asked attendees: “How do I get to a multi-cloud figure, out where my workloads really belong?”
The answer involves a number of steps, with various software. “I want to automate and modernise my infrastructure, and with Dell EMC — the unquestioned leader — growing double digits and gaining shares.
“Then you want to have a way to automate that and virtualise it with VMware — absolutely the unquestioned leader in virtualising everything and leader in infrastructure software.”
Organisations need to keep up to speed with the latest technologies or else risk becoming obsolete.
He said many organisations have figured out that the devices people experience most often inside the company are the mobile and the PC.
There are 650 million computers in the world that are more than four years old, and still in use, Dell noted.
“We’ve been continuing to innovate with all these workplace devices. [For example] what we do with VMware, with Workspace One, [our] super-thin light notebooks and really wide screens. We’ve been gaining shares in that business for 23 quarters in a row, sold 700 million PCs since I started in my dorm room,” he adds.
Everybody’s business is in some level based on trust and the assurance of the brand and good word, according to Dell.
When trust is somehow compromised, it’s a really bad day for their customers. “We has better think very deeply about embedding security in all [devices] so that we don’t have the autonomous cars doing things they’re not supposed to be doing.”
“Security is super important. Dell’s technology is unique … and we have unparalleled capabilities across all four transformations.”
Data as an asset
If AI is the rocket ship, think of data as the fuel, he urged. Data is growing at an exponential rate — 90 per cent of the digital data that exists today was created in the past 18 months.
He suggested to attendees that they start with their data and use it to make products and services better. “If you’re not doing that you’re obviously doing it wrong — it’s fundamental.
“When you do that you get more customers, more users, more students. When you do that you get more data — and now you have more and more devices and sensors creating more and more data.
“In between this explosion of data you insert the new computer science, the AI, the machine learning, deep learning, and you’re activating this data in ways we haven’t done before. You have better products, better services, and this thing keeps going faster.
“We are at the fastest time in history but also at the slowest time relative to the future. It is not going to slow down, it’s getting faster and faster,” he said.
About this author
Athina Mallis is the editor of the Digital Intelligence Unit of which Dell Boomi is a corporate member. Our members provide their insights and expertise for the benefit of the Which-50 community. Membership fees apply.