Social tech platform Linktree has introduced a parental leave policy that aims to support the entire parenting cycle. 

The policy will offer parents of all genders and family constructs 18 weeks of leave, including flexibility to attend family planning meetings such as IVF and antenatal appointments, as well as workforce reintegration support including access to counsellors with perinatal and postnatal specialisations. 

According to Isa Notemans, Global Head of People and Culture at Linktree, “Data shows that, in general, 70 per cent of parents and carers find it difficult to balance work and family commitments, while only a third of parents feel supported by managers upon their return to work.

“Our hope is that by offering a progressive parental leave policy and experience that aligns with the realities of being a working parent today, we will create a workplace that allows every parent to bring their best self to life.”

Linktree says that its policy is working to support a “shift in the status quo,” where women have been historically responsible for the majority of unpaid domestic labour and caregiving. This parental leave policy looks holistically at supporting employees, as they juggle the sometimes competing responsibilities of work and home life.

There is more to parental leave than simply giving people time off, and we don’t think that any parent should have to choose between two incredibly vital roles,” says Notemans. 

“Active working parents are some of our greatest gifts, and we understand the challenges they face in finding a balance between work and home responsibilities.” 

Beyond paid parental leave, the company is also offering a $500 stipend to be used as needed in assisting employees with their return to work. 

According to Jodi Geddes, Co-Founder of parental support network Circle In, “Understanding the need for progressive policy to address the barriers and inequalities that are associated with balancing parenthood and a career will help more women to achieve what they want in a career.”

From today, all Linktree permanent full-time and part-time employees will be eligible for the parental leave policy. 

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