Insights

Ad fraud remains an embedded, expensive and pervasive problem in the digital advertising sector, although attitudes have changed dramatically from a few years ago when marketers and the adtech sector alike preferred to pretend the problem did not exist. One of the key moments of cut-through for many was when

They may be sharks but they are also krill. While technology companies are transforming and reinventing global markets, they are also among the biggest victims of digital disruption according to Bain & Co. It is tempting to assume that technology businesses have a natural advantage in the world of transformation,

There will be nearly two billion active subscriptions to on-demand video services in 2025, representing an increase of 65 per ent over the end of 2020. The primary engine for this growth will be from traditional broadcasters, who are increasingly turning to streaming services in order to extend their reach

The sixth annual Gartner Marketing Symposium/Xpo wrapped up just over a month ago, but it already feels like a lifetime has passed since over 3300 CMOs and senior marketing leaders gathered for our first entirely virtual conference. Heck, yesterday feels like a month ago. Before the conference fades too far in our

The competition watchdog has rejected Google’s promise that it would not distort competition should it be allowed to acquire wearables manufacturer Fitbit. The tech giant had undertaken that it would not use the acquisition to harm competition, restrict competitors access to health data or use health data for advertising. While

Despite difficult economic conditions, a net 104 new Australian fintechs emerged in the last 15 months according to new data from KPMG. Most of the growth was in blockchain, cryptocurrency and lending while the number or regtechs, wealthtechs and analytics startups decreased. Today KPMG released its Fintech Landscape 2020, describing

Australian banks don’t think dead people’s data should be as well protected as the living because community attitudes to the issue are unclear, despite law reform commissions arguing for better protections.  In a submission to the current review of the Australian Privacy the Australian Banking Association, which represents most major

Last week Australian neobank Xinja announced it was abandoning retail banking after struggling to raise capital in a challenging COVID market. The startup will now attempt to pivot to non-banking areas like share trading, although even it concedes that is uncertain. The digital only bank’s failure, after seemingly having the

The world’s best known software development platform GitHub will remove all non-essential cookies from its websites to improve developers’ experience and protect their privacy. Visitors to the website will not see a cookie banner on GitHub.com or its subdomains. The announcement made Friday comes just a week after French regulators

Despite major concessions to Facebook and Google in the latest version of the news media bargaining code, it remains “unworkable” according to the search giant who now argues it will place the entire open internet at risk. Google says the code – an arbitration mechanism used to force digital platforms