Hitachi Insight Group has released new video analytics software tools to enhance and extend its smart city and public safety solutions portfolio.

The company said Hitachi Video Analytics (HVA) combines computer vision and advanced analytics to extract rich insights and generate real-time alerts that can provide cities, airports, campuses, transportation agencies, and businesses with:

  • Operational and business intelligence: People counting, queue detection, activity analysis, directional counting, and image enhancement deliver insights that help cities, businesses and other organisations improve operations and customer experiences. It also helps to protect individual privacy, which can help to reduce their risk and liability.
  • Smarter transportation, traffic and parking management: Vehicle counting, traffic analysis, parking space detection and license plate recognition help cities and businesses to improve traffic and parking for residents, commuters and customers.
  • More effective public safety and security: Intrusion detection, left-behind object detection, facial recognition and camera tampering alerts provide a force multiplier for public safety departments to help keep people and property safe.

“Cities and enterprises looking to fully benefit from digital transformation need visibility into a variety of data insights. And as attacks and natural disasters in public and private areas continue to increase, safety has become a top priority,” said Ruthbea Yesner Clarke, global director, smart cities strategies at IDC.

According to Clarke, although video is a significant opportunity to increase operational efficiencies, ensure safety and serve as a force multiplier for municipalities, law enforcement and security teams, the proliferating use of video technologies continues to raise privacy concerns

“With its end-to-end video stack, Hitachi is helping public and private sector organisations to better utilise the full potential of their video assets.”

HVA offers a privacy protection feature that can be used in conjunction with all of its robust insights and alerts.

“With this concern alleviated, HVA can help customers make better use of their video data by providing critical intelligence that can help to improve operations and better protect people and assets,” according to a company spokesperson.

Cities, airports, transportation systems, campuses, manufacturers and retail environments are examples of the types of organisations that may benefit from Hitachi’s video analytics solution.

For example, airports can use HVA to help enhance safety for travelers and also to detect long queues and optimise staffing at security checkpoints or enhance passport control processes in customs. As a result, passengers can get through more efficiently and spend time shopping, dining or enjoying attractions in their terminals.

Retailers can also take advantage of HVA to gain the same level of actionable insight from their brick and mortar properties as they do from their websites. Insights that can help them understand where visitors are coming from, how they spend their time in their stores and what promotions or product placement help to increase sales.

And cities can use HVA to improve safety, operational efficiencies and transparency, while providing better public services through metrics—such as foot traffic combined with traffic analysis in downtown areas—that can help local businesses make smarter decisions about how they position their shops and do business.

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