When it comes to global engagement, Facebook still rules Most people forget that Facebook was once a challenger brand, and that social networking was dominated by a company called MySpace. That dominance lasted right up until the moment Rupert Murdoch paid $US580 million for it. Then the combination of Mark

Creating the ultimate digital proposition for a city The Ultimate Digital Proposition (UDP) portrays a destination such as a city as an integrated digital productivity hub — one with a thriving digital economy where digital businesses can start and thrive, intellectual property is developed and products are brought to market.

Australia needs a broader social capacity for digital entrepreneurship. Our digital payday won’t deliver itself Let’s talk facts. The digital revolution, with all its optimistic projections,  opportunistic disruptions, and imaginative thinking, is far from  fulfilling its potential for growth. The World Economic Forum earlier this year said digitisation was on

Case study: A decade in the making, Salmat extends its digital transformation into the cloud Australia’s leading B2C marketing services company Salmat has supercharged its digital services through a partnership with US based data-tech company Teradata as it continues the decade long digital transformation of its operations and relationships. It

Australia needs a broader social capacity for digital entrepreneurship. Our digital payday won’t deliver itself Let’s talk facts. The digital revolution, with all its optimistic projections,  opportunistic disruptions, and imaginative thinking, is far from  fulfilling its potential for growth. The World Economic Forum earlier this year said digitisation was on

Infographic: 20 disruptive marketing statistics Companies that blog generate 67 per cent more leads than those that don’t, 78 per cent of CMO’s think that content marketing is the future of marketing, and next year marketing teams will spend an extraordinary $135 billion on digital marketing collateral. These are just

Infographic: 20 disruptive marketing statistics Companies that blog generate 67 per cent more leads than those that don’t, 78 per cent of CMO’s think that content marketing is the future of marketing, and next year marketing teams will spend an extraordinary $135 billion on digital marketing collateral. These are just

Australia needs a broader social capacity for digital entrepreneurship. Our digital payday won’t deliver itself Let’s talk facts. The digital revolution, with all its optimistic projections,  opportunistic disruptions, and imaginative thinking, is far from  fulfilling its potential for growth. The World Economic Forum earlier this year said digitisation was on

DeepDive : Asia Pacific’s most influential voices in the Smarter Cities social stream. Business tends to get poked with the sharp end of the digital transformation stick, while consumers tend to pick up the pennies that spill out of all of those disrupted pinatas. There is often less focus on the

DeepDive : Asia Pacific’s most influential voices in the Smarter Cities social stream. Business tends to get poked with the sharp end of the digital transformation stick, while consumers tend to pick up the pennies that spill out of all of those disrupted pinatas. There is often less focus on the