Which-50 Digital Experience Awards:
Celebrating Digital Success

12th September, 2019


Simple. Fast. Easy.

The Which-50 Awards salute those pushing boundaries to make the customer experience simple, fast and easy with the awards categories covering the breadth of innovation we see occurring in industries across Australia.

These awards stand apart for their focus on metrics and measurable innovation to acknowledge and reward the most successful outcomes for the customer and business.

Why Enter?

Innovation can’t happen without leaders championing for change.

The Which-50 Awards provide a brilliant opportunity to have your team recognised for leading from the front by driving genuine change and improving outcomes that translate this into easy, simple and fast customer experience.

Mark Your Calendar

Call for Entries.
5th March 2019

Entries Close.
18th July 2019

Finalists Announced.
07 August 2019

Winners Announced.
28 September 2019


The award categories salute excellence across a wide range of digital innovations that make life simpler, faster and easier for users.

  • Digital Innovator of the Year
  • Best Community Innovation
  • Best in Digital Commerce (B2C)
  • Best in Digital Commerce (B2B)
  • Best Customer Service Innovation
  • Best Employee Engagement Innovation
  • Best in Data Analytics Innovation
  • Best Mobile Field Staff Innovation
  • Best in Automation
  • Emerging Technology Award – AI and Machine Learning
  • Which 50 Grand Prix

Who Should Enter?

Entry to the awards is open to all leaders in digital innovation from across Australia and New Zealand

  • Chief Information Officer
  • Chief Marketing Officer
  • Chief Digital Officer
  • Chief Technology Officer
  • Head of Customer Experience
  • Head of Applications
  • Head of Analytics
  • Head of Digital
  • Head of Transformation

Our Advisory Panel

We have gathered the country’s leading minds on digital innovation to form the Which-50 Awards Advisory Board. This exceptional group of respected professionals are leaders in their respective fields with vast experience spanning varied industries.

Paul Shetler

Technologist, Entrepreneur & former CEO
Australian Digital Transformation Office

Bridget Gray

Managing Director,
Harvey Nash

Peter Ratcliffe

Head of Digital Technology &
Innovation, Retail Apparel Group

Gavin Merriman

Head of Digital – ANZ,
Moet Hennessy

Tanya Graham

Chief Transformation Officer,
Alinta Energy

Cambell Holt

Chief Customer Officer,

Katherine Cole

Global brand and marketing leader,Core
Marketing Co; and formerly Regional
Director,Marketing, Hotels.com

Gerd Schenkel

Director and Leader, PIP Digital,
and formerly founder of Ubank
and Telstra Digital

Karen Ganschow

Adjunct Lecturer, MGSM,
and formerly General Manager,
Consumer Banking Strategy, NAB

Enter Today!

If you are part of a team that is making life simple, fast and easy for your customers, or an individual driving digital transformation in your organisation, don’t wait. Apply now and be recognised for your success.

Have some questions or need more information?
Find want you are looking for here.

Become a Which-50 Awards Partner - Get Involved!

Keen to be part of the Which-50 Awards and position your brand alongside those recognised as the genuine change makers in digital innovation? The Which-50 Awards is an ideal platform to position organisations at the forefront of excellence in digital innovation supporting industries and organisations.

A powerful opportunity exists to deliver branding, measurable lead generation and native content creation.

To obtain a prospectus, please contact Emma Charter at 6 Degrees Media at
[email protected] or mobile: 0412 039 848.

Award Sponsors

Category Sponsors

Event Sponsors

Which-50 Digital Experience Awards

Please contact me to discuss award sponsorship opportunities