Tess Bennett

Tess Bennett

Tess Bennett is the editor of Which-50 and is responsible for leading the publication’s daily coverage of Australia's digital businesses for C-Suite executives, strategists, founders and directors. As the former editor of Internet Retailing Australia and journalist for Inside Retail, Tess has five years experience covering retail and ecommerce. At Which-50 Tess reports on a broad range of topics including technology, the industrial internet, analytics and digital marketing.

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Facebook is changing the way it accounts for its global ad revenue which will bring its other international markets in line with Australia and the UK. The social media giant announced this week it will no longer re-route its international advertising revenue through its headquarters in Dublin. Instead it will

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Fairfax Media, News Corp Australia and Nine are working together to create authenticated audience IDs which will allow advertisers to target audiences based on identity, not cookies. The three publishers have signed a memorandum of understanding to explore the development of an anonymised digital identity co-operative. After an initial planning

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Alipay has launched its “Double 12” Global Shopping Festival in Australia for the first time in partnership with Westfield. Less well known than Double 11 or Singles’ Day, Double 12 could also be big business for Australian retailers. Held annually on the 12th of December, Double 12 is Alipay’s flagship

Australian tea retailer T2 Tea has opened an online storefront on Alibaba’s Tmall Global marketplace to cash in on Chinese demand for Australian products. Tmall Global enables international brands to sell to Chinese consumers online, simplifying the export and retail process. Sign up for Which-50’s Irregular Insights newsletter A curated

Blackberry and Chinese internet giant Baidu are in active negotiations to collaborate on the deployment of connected and autonomous vehicle technology for automotive OEMs and suppliers worldwide, Which-50 can reveal. Sign up for Which-50’s Irregular Insights newsletter Yesterday we received a press release Which-50 believed was a standard company announcement

The Commonwealth Bank has now completed 25 proof of concepts applying blockchain technology to real world business problems and it expects to facilitate the world’s first bond issued on a blockchain next year. CommBank has built a new infrastructure based on blockchain that lets companies issue bonds direct to investors

In October Which-50 published the article “Amazon’s 500 sellers? That number is going to explode.” Well, yesterday it did. A few hours after launch Marketplace Pulse, which tracks the performance of ecommerce marketplaces around the world, had detected 1,650 sellers on the platform, making Amazon Australia larger than local marketplaces

US presidents Barack Obama and Donald Trump made a brief video appearance in Sydney this morning, waxing lyrical about AI in English and then swapping to Mandarin. The clips were shown during the opening morning of the GMIC+Sydney conference as a demonstration of the technology developed by Chinese artificial intelligence

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US ecommerce giant Amazon launched in Australia overnight with its first party retail and marketplace offer. Sources tell Which-50 there were 560 marketplace sellers live on the system around 3:30am local time. An official announcement arrived in journalist’s inboxes around 5am. Sign up to Which-50’s Digital Marketing Newsletter “From today,

Australian ecommerce pioneers Catch Group and Lux Group — formerly Catch of the Day and Aussie Commerce — have completed a series of strategic transactions that will re-focus both businesses. The two companies — which have a combined estimated turnover of over $600 million —  have swapped ownership of assets