Tess Bennett

Tess Bennett

Tess Bennett is the editor of Which-50 and is responsible for leading the publication’s daily coverage of Australia's digital businesses for C-Suite executives, strategists, founders and directors. As the former editor of Internet Retailing Australia and journalist for Inside Retail, Tess has five years experience covering retail and ecommerce. At Which-50 Tess reports on a broad range of topics including technology, the industrial internet, analytics and digital marketing.

Construction concept, idea, data

WA-based Telethon Kids Institute is using big data and analytics to provide the empirical evidence to inform policy and planning changes. The not for profit, which aims to protect and improve the lives of children, analyses large government and administrative to provide insights to agencies to enable more efficient and

Google Glass New York

Never pitch a prediction story to Which-50. Ever. Sadly this lesson is forgotten every year, and we are assailed by companies who feel compelled to issue vague buzzword-laden prophesies so bland they would make a Delphic Oracle blush with embarrassment. It’s never easy to pick through the entrails of the

Both Snap and Twitter have recently recorded disappointing performances in the digital advertising market, according to a new report from Forrester Research examining Q3 ad revenue. Forrester analysed the online advertising revenue generated by 13 key digital media companies, which together make up more than three quarters of the online

Bob Iger Rupert Murdoch

The Walt Disney Company has agreed to buy key media assets owned by Rupert Murdoch’s 21st Century Fox for US$52.4 billion in stock. Disney will take ownership of 21st Century Fox’s film and television studios, cable entertainment networks and international TV businesses. Before the buy-out, Fox will separate the Fox

Facebook, notifications, social media

Facebook is changing the way it accounts for its global ad revenue which will bring its other international markets in line with Australia and the UK. The social media giant announced this week it will no longer re-route its international advertising revenue through its headquarters in Dublin. Instead it will

LR Chris Janz Nicole Sheffield Michael Stephenson

Fairfax Media, News Corp Australia and Nine are working together to create authenticated audience IDs which will allow advertisers to target audiences based on identity, not cookies. The three publishers have signed a memorandum of understanding to explore the development of an anonymised digital identity co-operative. After an initial planning

chinese tourism

Alipay has launched its “Double 12” Global Shopping Festival in Australia for the first time in partnership with Westfield. Less well known than Double 11 or Singles’ Day, Double 12 could also be big business for Australian retailers. Held annually on the 12th of December, Double 12 is Alipay’s flagship

Australian tea retailer T2 Tea has opened an online storefront on Alibaba’s Tmall Global marketplace to cash in on Chinese demand for Australian products. Tmall Global enables international brands to sell to Chinese consumers online, simplifying the export and retail process. Sign up for Which-50’s Irregular Insights newsletter A curated

Blackberry and Chinese internet giant Baidu are in active negotiations to collaborate on the deployment of connected and autonomous vehicle technology for automotive OEMs and suppliers worldwide, Which-50 can reveal. Sign up for Which-50’s Irregular Insights newsletter Yesterday we received a press release Which-50 believed was a standard company announcement

The Commonwealth Bank has now completed 25 proof of concepts applying blockchain technology to real world business problems and it expects to facilitate the world’s first bond issued on a blockchain next year. CommBank has built a new infrastructure based on blockchain that lets companies issue bonds direct to investors