Tess Bennett

Tess Bennett

Tess Bennett is the editor of Which-50.com. She is the former editor of Internet Retailing Australia and has covered the retail industry in Australia and abroad.

Businesses are embedding communication technology into their applications to return human interaction to customer service, something that was lost when the corner store made way for the cable company. That’s the view of Patrick Malatack, VP product development for cloud communications platform, Twilio. Sign up for Which-50’s Irregular Insights newsletter

Australian online retailer Adore Beauty has quietly closed the doors of its Tmall storefront, opting for a different approach to cross-border trade. Adore Beauty opened the store on Alibaba’s global marketplace in April 2016 as a way to enter the Chinese market, selling a limited range of organic Australian beauty


As part of its attempts to crack down on the sale of counterfeit products, Alibaba has launched legal action against two fake Swarovski watch sellers on its Taobao platform. Alibaba has filed a lawsuit with Shenzhen Longgang District People’s Court against the sellers, claiming RMB1.4 million (US$200,000) in damages for

Amazon delivery

December 23 was the biggest day ever for Prime Now deliveries as Amazon flexed its muscles over the holiday period. According to Slice Intelligence, Amazon accounted for 45.5 per cent of online spending in the week leading up to December 17, 2016. The figures are based on an analysis of

realestate.com.au home loan

In 2017 realestate.com.au, which is owned by News Corp’s REA Group, will begin to offer home loans as part of a deal with NAB. In an attempt to grab a slice of Australia’s $400 billion mortgage market, the online property portal has entered into a five year strategic partnership with

Google and Microsoft are delving deep into the world of AI, while Apple is working on its core device and hardware business, and Amazon is plotting its expansion above and beyond ecommerce. That’s according to a high level analysis of the patents filed by the five US companies. The ‘Big

adtech, martech

Following its $700 million acquisition of data management platform Krux, Salesforce has today announced new features to its marketing cloud which bring together so-called known and unknown customer data. Marketers are able to enhance user profiles by combining first party customer CRM data such as contact details and purchase history

Succeeding in the digital world requires flexibility and speed argues David Chapman, CIO of the Teachers Mutual Bank. And, being smaller and more agile in its approach to IT is a competitive advantage the customer-owned bank has over the big four banks. “We are far smaller and far more agile

Smart CMOs are taking responsibility for customer experience but their companies are often ill equipped to cope with radical change argues marketing guru and Simple Chairman, Andy Lark. Lark, who has stints as the CMO of businesses like Commbank and Xero under his belt said “Smart CMOs are really talking about owning

Adtech companies AdRoll, Rubicon Project and AppNexus have all reduced the number of names their payrolls in recent months. The most recent announcement comes from AdRoll, which has sacked around 29 employees representing about 5 per cent of its headcount, despite revenue growth in 2016. It’s CEO pitched the news