Tess Bennett

Tess Bennett

Tess Bennett is the editor of Which-50.com. She is the former editor of Internet Retailing Australia and has covered the retail industry in Australia and abroad.

Catch Group, owner and operator of Catch Of The Day, has acquired the Pumpkin Patch brand and intellectual property assets. Sign up for Which-50’s Irregular Insights newsletter The iconic New Zealand childrenswear retailer was forced to close all of its Australian and New Zealand stores after receivers failed to find

New best friends, IBM CEO Ginni Rometty and Salesforce CEO Marc Benioff took a trip to the White House last Friday to discuss the future of jobs and education in a world where AI is evolving rapidly. Sign up for Which-50’s Irregular Insights newsletter The pair discussed the meeting, which

“If you don’t have an AI strategy you are going to die in the world that’s coming.” That’s the warning from eBay president and CEO Devin Wenig. Sign up for Which-50’s Irregular Insights newsletter Wenig, who was speaking during Shoptalk in Las Vegas yesterday, made it clear that when it

Amazon delivery

The boss of Amazon’s ultra fast shipping service PrimeNow spends more time worrying about customer problems and how to solve them than what it costs to deliver products. Sign up for Which-50’s Irregular Insights newsletter “When I think about the time that I spend as the leader of this business,

The folks at Facebook will be talking about what it calls ‘people-based advertising’ a lot as the social media giant goes about pocketing more digital advertising dollars. Sign up for Which-50’s Irregular Insights newsletter People-based advertising, tracking an anonymous individual versus a cookie, has a big impact on what attribution figures

Marketers need to “stop living a lie” and reassess the metrics they use to determine the success of their digital campaigns. That’s the view of Steve Lucas, the new CEO of Marketo, who stepped into the top job at the marketing software company in October 2016. Sign up for Which-50’s

Most marketers are well advanced when it comes to executing personalised email campaigns. But a study by eConsultancy suggests that they would get even better results if they personalised other channels. The study, called “Conversion Rate Optimization Report 2016”, finds that personalising search engine marketing, social media, and offline marketing all

Western retailers fail in China because they don’t listen to the local market, underestimate the level of price competition and consumer savviness. That’s the view of Don Zhao the founder of Azoya, a Shenzhen-based solutions provider which offers white label ecommerce infrastructure for retailers, like Amcal, enter China. Sign up

Volvo has told the Australian government it is prepared to accept the full liability for damages or injuries caused whenever one of its cars is in full autonomous driving mode. Sign up for Which-50’s Irregular Insights newsletter In a submission to a federal parliamentary inquiry into driverless vehicles, Kevin McCann

Top marketers at Uber and Airbnb in Australia want their brands to be seen as more than just disruptors of the taxi and hotel industries. Speaking on a panel hosted by Marketo in Sydney this week, Benjamin Hallam head of marketing at Airbnb, said now that home sharing is a