Staff Writers

Staff Writers

Which-50 has a floating pool of irregular contributors, snoopers and scoopers

robot AI plan

Pharmacy giant Chemist Warehouse is piloting machine learning software from New Zealand startup Insite AI to support its buying and planning decisions around the biggest area of its business, vitamins and non-prescription medicines. Insite AI also announced today it has raised $1.8 million pre-seed funding led by Goat Ventures, an

At a global level programmatic growth is slowing as it becomes the digital dominant method of trading digital advertising, according to a new report.  Sixty-five per cent of all money spent on advertising in digital media in 2019 will be traded programmatically, according to Zenith’s Programmatic Marketing Forecasts, published today.

Smart cars will soon be able to pay for tolls and fuel, driving a big increase in transaction volume for the emerging category of IoT payments. The IoT payments market is tipped to grow at an average of 75 per cent per annum over the next five years; reaching $410

Marketing operations platform Aprimo has launched new tools to help marketers better manage their budgets and measure ROI and improve productivity. “We’re excited to provide several new product enhancements and integrations that not only enable organisations to better optimise their Aprimo solutions, but also gain increased visibility into their data

appointment, job, network,

Hannah Milborrow has been appointed VP of Product for customer experience platform Local Measure. The timing of Milborrow’s new appointment is significant as Local Measure’s product continues to evolve this year into a comprehensive real time customer intelligence suite. Leadership Webinar: Which-50’s 2019 Outlook and Business Transformation Drivers webinar is

Online tradie booking platform Hipages has appointed two new executives to its senior leadership team as the business accelerates its expansion. Melissa Fahey has commenced as Chief Finance Operations Officer (CFOO) and Herry Wiputra has been appointed as Chief Product and Technology Officer (CPTO). Leadership Webinar: Which-50’s 2019 Outlook and

Adrenaline.com.au joins RedBalloon as a subsidiary of the Big Red Group (BRG), the largest pure play aggregator of experiences in Australia, and considered the third largest globally. BRG co-founder and spokesperson Naomi Simson said the acquisition cements the group’s commitment to customers on both sides of the marketplace, specifically thousands of

PayPal Headquarters San Jose

Service NSW now accepts PayPal as a payment option, making online and mobile payment for NSW Government services faster and easier. Starting with Roads and Maritime Services, PayPal will be progressively be available on all of the NSW Government agencies that accept payments via the Service NSW website and mobile

property market

Revenues generated for vendors by Proptech rental platforms will reach $6.5 billion by 2023, up from an estimated $290 million in 2018, according to new study from Juniper Research . Proptech refers to the use of technology to digitally transform the property industry. According to the new research, Proptech: Technology

safety, risk, compliance, brand safety

Oracle Moat, the digital measurement side of the Data Cloud, has launched ‘pre-bid by Moat’ to help marketers identify brand safe, fraud safe and viewable ad inventory. The placement solution assess inventory for viewability and invalid traffic standards before a ad bid is made on programmatic platforms. The product is