Scott Smith

Scott Smith

Scott Smith is a eriter, editor, and host of "Talking Technology" at Gartner Inc

Customers today demand more than good products or services. They expect an exceptional customer experience. “CEOs, CIOs and chief marketing officers have become interested in this topic because low-cost and ubiquitous access to information for customers, the rise of globalisation, and the ‘death of distance’ mean that customers are more